Dafigo

Dafigo We aim to improve the quality of the relationship between brands and customers. We connect brands with consumers.

Our unique integration of data, research, value-added consulting, and campaign delivery enables clients to gain deeper insights into consumer behaviour. We help to strengthen the competitive position of companies by using a combination of expertise, models, data and innovative processes. We continually invest in enriching our professional partnership and consider the development of our skill base

as our primary source of competitive advantage with our clients. We have offices in London, Brussels, Paris and Madrid and a partner network in more than 10 countries allowing us to provide services based on local knowledge.

01/06/2026
To understand your customers well, you need to be attentive to them whenever you are in contact with them.
18/05/2026

To understand your customers well, you need to be attentive to them whenever you are in contact with them.

Building a brand is about building a relationship with your customers. For this relationship to be long-lasting, it has to be based on something meaningful. That comes when a brand satisfies a real…

A smart business owner understands that opportunities can be unpredictable and stays alert so they don’t pass by.
27/04/2026

A smart business owner understands that opportunities can be unpredictable and stays alert so they don’t pass by.

Know the competition. Find out who your competitors are, what they are offering and what their unique selling point (USP) is. This will identify the areas you need to compete in, as well as giving …

Becoming an entrepreneur requires an immense amount of time and effort in the beginning stages without a lot of payoff.
13/04/2026

Becoming an entrepreneur requires an immense amount of time and effort in the beginning stages without a lot of payoff.

Deciding whether to buy an existing business or start your own comes down to three things: what experience you have, what kind of business you want, and how open you are to taking financial risks. …

Here are simple things you should do to reduce your business expenses and increase revenue without affecting productivit...
23/03/2026

Here are simple things you should do to reduce your business expenses and increase revenue without affecting productivity or quality.

Operational margins are narrowing; leaving business owners constantly looking for ways to reduce business running costs and increase profits. Here are simple things you should do to reduce your bus…

Here are 10 tips to keep in mind when thinking about international expansion.
16/03/2026

Here are 10 tips to keep in mind when thinking about international expansion.

The decision to embark on an international expansion can be both exciting and frightening: seemingly endless growth opportunities exist, but there can be significant risks involved. The checklist f…

Here are 8 steps any company can follow to increase their odds of growth and transformation through a new product launch...
09/03/2026

Here are 8 steps any company can follow to increase their odds of growth and transformation through a new product launch.

According to reports, 250,000 new products are introduced to the world each year. Success rates of new product introductions and innovations have improved little over the last 20 years. Reports sho…

02/03/2026

Master the shift from subscription fatigue to instant access. Discover how 2026 consumers prioritize speed and modular value.

It can be difficult to get it right, but it will be well worth the time, training, and effort to be proactive to keep yo...
23/02/2026

It can be difficult to get it right, but it will be well worth the time, training, and effort to be proactive to keep your customers happy.

Good customer service goes a long way in business; a happy customer is a customer who will recommend you to other shoppers, a returning customer,…. But so many companies just can’t get this r…

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25 Old Broad Street
London
EC2N1HQ

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