Eaton Digital

04/02/2023

31/01/2023

Deep Dive Into Competitive Metric CTR ❗️

CTR Click Through Rate - CTR is the number of clicks that your ad receives divided by the number of times your ad is shown: clicks ÷ impressions = CTR, meaning if your ad has had 100 impressions and been clicked 6 times you have a CTR of 6% and 6% chance of being clicked through when being actively searched on average from all searches. Each of your Ads and Keywords has a CTR and a high CTR is a good indication that Google users find your Ads helpful and relevant. CTR also contributes to your keyword's expected CTR, which is a component of Ad Rank. ✅

How To Improve CTR? 🤔

Just think relevance, overall you need to make your headlines and keywords more relevant to match the intent of your potential client/customer search and journey. 👍

Also, quality how good are your Ads overall but think your CTA’s your USP’s have you added images to your ads are they pinned? many factors go into ad quality but doing it will influence your ads to be clicked on more. 👍

28/01/2023

Don’t fall for social media’s fake money making propaganda! 😅

These pages and posts may get the views and shares but it’s funny and sad to see 😫

The truth is anyone who is in a position you want, they worked hard for it 💪🏼

Yes you can make passive income after establishing a brand and product witch takes time and money! ❗️

Yes you can make a amazing FBA account but how are you going to even sell a product when competing with high investing companies? Magic ? No❗️

Yes there are a thousand ways to make money just don’t be stupid and be smarter than what you see and hear ✅

-shipping -commerce

27/01/2023

Do you have a website on google?

Do you know universal analytics in July will stop working and you need to set up Google analytics 4 with Google tag manager?

If this is you no problem! let me help set up, manage and maintain your analytics to bring the most value to your business.

For only $25, Edwardeaton will set up google analytics for your website and conversion tracking. | Ensure you are gathering informational data that can provide serious insight and information to your business, by understanding what is going on on your website | Fiverr

24/01/2023

Need more leads and the phone calling ? 🤔

Want to highlight your service and build an audience? 🤔

Maybe you have a website that needs improvement or tracking set up? 🤔

Whatever the goal, problem or vision let a qualified expert (ME!) run and manage your marketing campaigns for success. ✅

Contact me today!! ❤️

23/01/2023

Optimisations that should be made in your google ads search campaigns regularly 📈

A successful Google Ads search campaign takes time and qualified insight to make changes to nurture the account. ✅

If it was so easy people wouldn’t have failed doing it.❗️

So what does an expert spend so much time doing?

1. Reviewing the Relevance of searches in the search terms section in your Google Ads is a constant process that needs to be reviewed excluding anything that doesn’t match the correct intent of your campaign's goals.

1. Review the performance of your keywords, see what’s working and what’s not or what may work better to match the more relevant intent.

1. improve RSA’s with low CTR, if it’s not broken don’t fix it but when looking to improve the Ad look into what’s been working or could work better from past data and keywords.

And many more factors, strategies and changes take place in managing a successful Google Ads search campaign. 🙌

17/12/2022

From capturing ads on the SERP’s to bring in consistent leads, or more website traffic and sales for your product based business Google Ads is for you if your ready for some paid advertising.

Don’t waste your money, ensure you have a dedicated expert handing your Google Ads creating quality relevant ads, also relevant campaigns tailored for your business, if you have chance of a opportunity I will see it and show you.

Contact Me Today!

07/12/2022

So many aspects go into a well performing Google Ads Search Campaign and here is just 1 ✅

30/11/2022

As a Google Ads Manager I learned from an early start a simple method to creating effective RSA’s.

Keyword - USP - CTA

See what I mean 👇🏼

Every RSA has the ability to have 15 headlines and 4 descriptions giving you a massive amount of opportunity to create many variation of an ad.

But you can be even more organised with my 5-5-5 rule ensuring your ads ads are relevant, interesting and perform to best practices.

5 Keywords in the first 5 headlines and we base all our other headlines off these initial keywords we have chose weather it be a product, service of offer.

5 USP (unique selling point) highlight the keyword, peak the interest and ensure relevancy with your USP

5 CTA’s (Call To Actions) ensure the viewer takes action with a relevant prompt.

My only other RSA tips would be keep some headlines short and understand your ad will format to be shorter on different platforms like mobile.

And PIN YOUR ADS google may not like it but the relevancy and opportunity to A/B test is super important.

21/11/2022

A Google Search Ad or Campaign has been my bread and butter for a while now, understanding it’s ability when understood demanded my interest and it should you to if your wanting to promote a business, service or product a good search Ad will provide results.

Contact me today to start Advertising on Google

19/11/2022

Google Ads as a marketing tool is the bomb! and provides leading results to businesses every day, but choosing and knowing the right Google Ads Campaign can be tricky.

Understanding the correct campaign to your goals can not only save you a lot of wasted money but also provide results to higher but also maintain your success.

If you have a product or service you want to promote and understand the start and end of their customer journey a search campaign may be for you.

Search is all about appearing when people are actively looking for you, unlike social media where you are trying to push marketing to a cold audience google is all about pulling attention when they are actively looking for you and are likely to take action.

Find me on fiver or contact me today to see what I and google can do for you.

https://lnkd.in/ekNvEaav