Mark Daniels

Mark Daniels Graphic Designer and Creative Director working on brand, print and digital projects.

My work process includes stages of research, strategy, design and implementation. I deliver thoughtful and carefully considered work across a wide range of design disciplines.

Really enjoyed working on the brand identity for  . It’s not every day a project lands with such clarity of purpose. The...
24/10/2025

Really enjoyed working on the brand identity for . It’s not every day a project lands with such clarity of purpose. The brief had weight, the ambition was sharp, and the whole thing felt like it mattered. From early sketches to launch-ready assets, the work’s been about helping shape something with real presence and momentum. Plenty more to come.

A huge thanks to the team  for trusting me with their brand’s first steps. I started with strategy, explored naming dire...
17/10/2025

A huge thanks to the team for trusting me with their brand’s first steps. I started with strategy, explored naming directions, built the visual identity and messaging, and landed on something that feels modern, grounded and full of heart. This was their baby, and I’m grateful to have been there from the start.
Strategy. Branding. Design. All done with care — and a little wordplay.

Massive thanks to .interior.design — sharp minds doing beautiful work in the world of furniture and interiors. Confident...
10/10/2025

Massive thanks to .interior.design — sharp minds doing beautiful work in the world of furniture and interiors.

Confident, crafted, and full of character. If you haven’t seen what they’re up to, go take a look.

I had the pleasure of creating the brand identity and website — wordmark, tone, type, colours and guidelines.

In 2020, I refreshed G9 Chemicals’ brand identity, a firm offering veterinary disinfectants, highlighting their commitme...
17/02/2024

In 2020, I refreshed G9 Chemicals’ brand identity, a firm offering veterinary disinfectants, highlighting their commitment to safety, user-friendliness, and value. Amidst a crowded market, my strategy showcased G9’s thorough testing, non-toxic ingredients, and affordability. The rebranding process delved into G9’s values, leading to a contemporary, recognisable brand identity. Simplifying the brand name and revamping the visual design, I boosted G9’s visibility, fostering enhanced customer loyalty and brand recognition. This endeavour covered brand strategy, visual identity renewal, social media engagement, and content creation, positioning G9 distinctively in a competitive field.

https://www.markdaniels.info/work/g9chemicals

I've recently rebranded Avama Media – a dynamic media company offering three essential services: video production, music...
31/07/2023

I've recently rebranded Avama Media – a dynamic media company offering three essential services: video production, music origination, and immersive media/XR. The rebranding aimed to reflect Avama's expanded scope and international dimensions, showcasing its expertise in multiple areas of media production.

Why HY there! Great to see one of my old branding projects on  tonight! Naming, brand positioning, design and direction ...
16/03/2023

Why HY there! Great to see one of my old branding projects on tonight! Naming, brand positioning, design and direction for HYLO - a brilliant office building in London

I recently created a new brand identity for the lovely people at Whitehead Monckton Limited – one of Kent's largest law ...
19/01/2023

I recently created a new brand identity for the lovely people at Whitehead Monckton Limited – one of Kent's largest law firms – to mark a new exciting chapter in the business.

  Great fun had creating a series of key visuals for ’s UK launch with the design team . Delicious food styling by .    ...
11/11/2021

Great fun had creating a series of key visuals for ’s UK launch with the design team . Delicious food styling by .

A day well spent – shooting with   .stuart Thanks all 🙏🏻
07/11/2021

A day well spent – shooting with .stuart Thanks all 🙏🏻

Identity for the fabulous people at  – a premium hospitality experience brought into your very own home
07/11/2021

Identity for the fabulous people at – a premium hospitality experience brought into your very own home

Brochure for the lovely people at  and  for Sofia’s second solo exhibition at the Gallery. Printed on 170gsm Popset Citr...
07/11/2021

Brochure for the lovely people at and for Sofia’s second solo exhibition at the Gallery. Printed on 170gsm Popset Citrus Yellow

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