Specialist marketing agency

22/01/2026

We’re excited to share the launch of a brand new website for Rail Planning Services 👏👏

The project included full website design, SEO-optimised copy and a clear structure to showcase their safety-critical rail planning and delivery services across the UK. Built to be modern, responsive and easy to navigate, the site reflects the high standards expected within the rail sector.

We’re now continuing to support Rail Planning Services with marketing materials, including a printed company brochure, with social media support launching soon.

🔗 https://railplanningservices.com

27/08/2025

👋 Hello Facebook!
We’re Specialist Marketing Agency — supporting SMEs across Wigan, Manchester (and beyond) with the marketing foundations they need to grow.

From SEO and websites to social media and strategy, our goal is simple: to make marketing easier, clearer, and more effective for busy business owners.

💡 We believe in one thing above all: Together is Stronger.

We’re proud to have been recognised with awards including:
🏆 Best Full-Service Marketing Agency – Innovation in Business
🏆 Most Innovative Digital Marketing Agency 2024 – UK Enterprise Awards
🏆 Marketing Agency of the Year – Corporate LiveWire

✨ Follow our page for marketing insights, business growth tips, and behind-the-scenes updates.
📩 If your business could use some marketing support, drop us a message — we’d love to help.

15/05/2025

Aw so cute ❤️

23/01/2025

Amazing team of experts and so many technical rail licenses 👍

04/11/2024

Happy Work Anniversary Ben Blakemore 🎉

01/01/2024

Happy New Year and here's wishing everyone a joyful, prosperous and healthy 2024!

06/04/2023

06/04/2023

Happy Easter to everyone! Remember not to go mad in the sales buying up too many Easter Eggs! 🐰 🤣
Specialist marketing agency

27/03/2023

Battersea Dogs Looks for a New Creative Agency

The UK is a nation of dog and cat lovers but after Covid-19, spiralling inflation & food costs some owners have been forced to give up their beloved pets and re-house them with great charities such as Battersea & the RSPCA.

So, this week saw Battersea Dogs & Cats Home review who handles its creative account whilst using Oystercatchers to help them in the process.

FCB Inferno said it has “stepped back from the re-pitch process”, ending a four-year partnership with the animal rescue centre.
Selected and invited agencies are now being asked to pitch for the Battersea Dogs & Cats Home account.

“We are immensely proud of our partnership with FCB Inferno and the work produced, which has stood out in the sector and has achieved so much for our brand and for rescue animals,” Harriet Lancashire, head of brand at Battersea, said.

“As we embark on a new chapter for Battersea, we feel now is ultimately the right time to review our partnership and consider pitches from new agencies.”

FCB Inferno was appointed in 2019 following a three-way pitch against VCCP and Wieden & Kennedy.

The charity previously worked with Karmarama and, prior to this, it used a number of agencies on an ad-hoc basis.
FCB Inferno has since created work like “Rescue is our favourite breed” and “Wear blue for rescue”.
Owen Lee, chief creative officer at FCB Inferno, added: “To make such a significant contribution to a cause that’s close to our hearts has been a source of great pride for the agency.”
Lee said that research shows the shop has encouraged around three quarters of people to be “more open-minded and positive” about rescue animals.
Lee added: “We wish Battersea continued success in the future.”
Manning Gottlieb OMD has worked on the charity’s brand media planning and buying since 2017.
Image credit Campaign Live
Battersea
https://specialistmarketingagency.co.uk/battersea-dogs-looks-for-a-new-home/

28/02/2023

B2B Marketing Trends That Will Grow Your Business in 2023 😀

2023 will see B2B marketing trends rapidly evolve as content marketing becomes even more important. Marketers have now shifted their focus from just sales performance to search engine optimisation and bespoke digital content marketing strategies.
To give you an idea on the trends here are some key takeaways for 2023

Key Takeaways
The number of businesses adopting artificial intelligence has grown by 270% in four years.
67% of consumers reported using a chatbox support system in the past year and expect 24/7 customer service.
Increasing your spend on content marketing will earn your business a predictable Marketing ROI.

So, what are the marketing trends for 2023?
1) Sharing high quality content is key to leveraging your brand and boosting your company’s credibility and sales revenues.

2) Artificial Intelligence is on the rise and the number of businesses adopting AI has risen by 270% in 4 years. AI can digitize data, automate email sequences, enhance business efficiency whilst also avoiding manual mistakes.

3) Retention Marketing – it’s much easier & less costly to sell to existing customers than it is to find new customers. So, keeping your existing customers happy, maintaining good relationships and growing the business you get from them is key. Retention Marketing also provides a much higher return on investment (ROI) through continued sales growth at a much lower cost per sale. You can also cross-sell and up-sell to existing customers using Retention Marketing strategies.

So, what can you do to retain existing customers?
· Onboarding & Education
· Customer Training
· Constant Marketing Communications
· Ongoing customer support
· Surveys & testimonials
· Customer appreciation

4) Content Marketing – only committed businesses are going to win in content marketing – so you either go big or you go home! If you publish unique content consistently using your researched keywords then you are on to a winner in growing your audience and generating more sales.

5) Interactive Content – Make your own interactive content by creating short form videos, quizzes or use infographics to share a case study or story. Don’t forget to share your posts regularly on social media channels such as LinkedIn, Facebook, Twitter, Instagram whilst at the same time engage more with your customers online.

6) Chat Bots – this software is becoming more essential in web design and will continue to grow. Globally, 67% of consumers reported using a chatbox support system in the past year. Indeed, consumers are now expecting businesses to provide 24/7 support and chatbots can be programmed to match human behaviour whilst giving quick replies to standard questions.

Need Help to Market & Grow Your Business? Then call 0845 408 5488

14/12/2022

Need help with your Marketing? Need to grow those sales next year? Then call us on 0345 408 5488 or email [email protected] to see how we can help to maximise your business growth