12/06/2026
Throwback to when we turned festival season pink with without getting a single splash of mud on those gleaming wellies🩷🎡
We produced 500 Festi-sential glam bags, merch designed to be worn, shared and begged for.
Then we launched the campaign over Glastonbury weekend 2025 with the UK’s first festival vending machine at Paddington Station. Partnering with hero influencer Tasha Ghouri, it delivered 1.5 million views and 6,000+ engagements within 48 hours.
Supporting influencers then drove scale across summer, including content delivering 26,000 engagements, 1 million reach, and 41 UGC pieces timed around major festivals.