09/10/2026
EPISODE 4 of How to Find Your Next Husband… CLIENT is all about nurture. 👀
They’ve liked three posts and you’re already down on one knee with your £2,000 package 😂💍
Babe. You’re still in the talking stage.
They’re watching your stories, getting to know you and quietly deciding whether you’re their kind of person.
This is where your content strategy needs to give them something to stick around for.
Because building a personal brand and attracting clients through social media takes more than posting your services and hoping someone buys.
So what should you actually post to nurture those potential clients? 👇
💬 Answer a question clients ask you on sales calls. Chances are, someone watching has the same question but hasn’t asked yet.
🎥 Show behind the scenes. Help them picture the experience of working with you, especially if they’re nervous about taking that first step.
🧠 Share your perspective. What do you wish people understood about what you do? Give them something beyond advice they could get from anyone.
🤝 Share a client story. What were they struggling with before, what did you do together, and what changed? Give the result some context.
🪩 Let your personality come through. Your humour, opinions and the way you explain things all help people work out whether you’re a good fit.
A little content planning tip: look at your last five posts. Have you given someone a reason to trust you, understood a problem they’re facing, or helped them get to know you better?
Or have you asked them to buy five times? 👀😂
And stop assuming that because they haven’t enquired yet, your content isn’t working.
I’ve had people watching for MONTHS before they’re ready to make a move.
They might not need your service today. But when they do, you want them to think:
“Fck yes. I know exactly who I need.”
That’s the relationship you’re building with your content.
Save this for your next “what the hell do I post?” moment🩷💚
Next up: Conversion, aka “What are we?” 😂
Because someone’s got to make a move eventually…