Hayley Bonnick Marketing

Hayley Bonnick Marketing Hayley Bonnick Marketing is a straight-talking marketing consultancy helping small businesses with digital ambition grow through smart, strategic marketing.

06/10/2026

Marketing agency leaders love saying “billable work comes first” then “where are the marketing leads?” Soon after 🤦🏼‍♀️

If your own marketing is reliant on the same people who prioritise client delivery then you’re going to have problems with your marketing.

It’s as simple as that.

Marketing agencies, digital agencies in my experience perform best when they separate their resource from billable work. Whether that is hiring an internal marketing manager, freelancers or getting fractional marketing resource - if you want your marketing to work at some point you have to invest in it.

01/10/2026

Day in the life of a fractional marketer.

I adore the client I went to see today. You know when people are just good people? Well worth the drive.

I had such good intentions of actually getting some footage today but ended up only filming my journey because - BUSY DOING THE DOING 🤦🏼‍♀️🤷🏼‍♀️

Anyhow - freelance life is varied. Today I was talking B2B campaigns, onboarding a new colleague, video editing and email marketing.

Yesterday I was doing part of an audit project that is really interesting (if you’re nerdy).

30/09/2026

Eeek! Bossed too hard.

Hello anyone new - I’m Hayley and I am a marketing consultant. I help digital agencies with marketing support, small businesses with their websites, marketing strategy and generally spend time helping busienss leaders untangle messy marketing and spend their budget wisely.

So if that sounds like you - drop me a message.

28/09/2026

Business leaders, marketing managers and whoever’s problem the company website is 😉if you’re wondering Why you’re not getting enquiries through your website - this might help.

24/09/2026

If you’re a business owner and your letting anyone and everyone in your team update your company website then you may be your own worst enemy.

Not understanding how websites work or having the expertise can lead to expensive chaos.

If you have a messy marketing setup and website headaches, let’s talk.

14/09/2026

“Why isn’t my website bringing in enquiries?”

The thing with this question is that it isn’t necessarily your website. It might be. But it could be a messaging problem, a lack of other tactics - like can people find your website? Are you investing in SEO? Paid ads? Email marketing?

Always take the time to audit your situation first.

02/09/2026

I’ll be answering FAQs with music videos from now on, it’s way more fun.

“do we need a new website?”

Questioned whether to post this and decided - it’s fun and life needs a bit more fun 🙃

02/09/2026

How much should a website cost?

If you’re a small business and you want to be visible organically, this means showing up in Google results or in AI searches then you need a website that has:

1. Been built in a way that adheres to “search” best practices - this is a list of structures and signals in the code.

2. Enough optimsed content to answer relevant search queries.

This is a very simplistic summary, but the delivery requires specialist skillsets… which comes at a cost.

Cheapest doesn’t necessarily mean good and neither does a premium price tag for that matter, but maybe that’s a different video.

Check out my Website Development Services at hayleybonnick.com

10/08/2026

It’s Monday and I’m already losing the will with gov.uk websites.

If you’d like a website that is not designed to test your and your customers’ patience however - drop me a note 🫠

27/07/2026

I’m Hayley and I run my marketing business from above the pub…

Yes there are perks!
This is a typical day for me this summer.

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Barton Road
Manchester
M282PD

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