404 Marketing Ltd

404 Marketing Ltd creative digital marketing for startups and small businesses. web development | visual storytelling

17/09/2026

New gear day 📸

I hate spending money - but upgrading my camera has definitely been a long time coming.

Canon M50 → Canon R5
24MP → 45MP
Full HD → 4K

It might not be the top of the range, but it’s a massive set up 💪

Just in time for a photoshoot this weekend - fingers crossed 🤞

Some say print media is dead 💀We don't! It definitely is changing with the growing use of AI, and the generic, overcrow...
19/08/2026

Some say print media is dead 💀

We don't!

It definitely is changing with the growing use of AI, and the generic, overcrowded designs that are being used.

Getting a design that is tailored to your brand and your messaging isn't as expensive as you think - in the long run it is definitely worth the investment.

Take a look at what we put together for ESTU Ltd.

A fresh new website for Gedling Conservation Trust 🌿This was a big project with a lot of information to work through, so...
07/08/2026

A fresh new website for Gedling Conservation Trust 🌿

This was a big project with a lot of information to work through, so it wasn’t simply a case of giving the old website a new look.

We carefully reviewed and reorganised the content, made everything much easier to navigate and brought the whole site into the 21st century.

We also added the option to donate directly through the website, making it easier for people to support the Trust and its work protecting local wildlife.

A big job, but a lovely one to be part of.

Take a look 👉 gedlingconservationtrust.org

Working with talented artists is becoming a habit 🎨Designing an artist's website is all about complementing the artwork ...
16/07/2026

Working with talented artists is becoming a habit 🎨

Designing an artist's website is all about complementing the artwork and letting it be the hero of the design.

Laura is such an amazing person, and I absolutely loved working with her!



💻 Check it out: lauradonaldson.co.uk

It's all about the doggos 🐶This is such a fun, vibrant, eye-catching design for The Pup Stop. The key is how well the lo...
08/07/2026

It's all about the doggos 🐶

This is such a fun, vibrant, eye-catching design for The Pup Stop.

The key is how well the logo works across loads of different applications: vehicle livery, leaflets, desktop calendars, business cards.... and we could have included more examples.

The first ever poster I designed 🐶This was back in the days of working full time for NHS, and 404 was just a freelancing...
03/07/2026

The first ever poster I designed 🐶

This was back in the days of working full time for NHS, and 404 was just a freelancing dream!

I found this design hidden away on some old hard drive covered in dust 👨‍💻

With every man and their dog using AI I don't expect to do too many more poster designs - but still happy with this one!

It feels great to help good causes 🤗We are lucky enough to work with a couple charities now, but it all started with . T...
29/06/2026

It feels great to help good causes 🤗

We are lucky enough to work with a couple charities now, but it all started with .

They help young adults in Notts that need help with getting their lives started!

There were a lot of moving parts with this project, but the main focus was clear: create something that would connect with 16 to 30 year olds.

They are amazing people, and we have loved working so closely with them 💛

24/06/2026

Any day that I get to use my camera is a good day 📸

Yes, I do generally use the digital screen rather than the view finder. I feel like it is way easier to frame the shot.

Plus, the video would look awkward lifting the camera to my eye - so there’s that 👀

This was the first shoot at to get photos for their website.

There were loads of other cool shots that I didn’t have any footage of - overall, happy how they turned out.

18/06/2026

From RAW to ready 📸

This is one of the biggest differences between taking a quick photo on your phone and shooting with a camera.

A RAW image gives you more room to shape the final look — adjusting the light, colour and detail without completely changing what was there.

For me, the aim isn’t to over-edit. It’s to bring the image closer to how it felt in the moment.

Clean, natural, and polished.

That’s the sweet spot. 👍

Model:

05/06/2026

Happy Friday 😎

When SEO is a big part of your marketing strategy you need to dedicate one day a week to it - for us that’s Friday.

This is everything we use to make sure that our content actually works for us.

SEO isn’t as easy as everyone thinks - it’s a long term strategy 📈

Have a great weekend!!

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3 Townhill Square Fernwood
Newark
NG243WF

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