Clever Clicks Digital

28/01/2026

🚀 The new SMART Balustrades website is live!

We’ve partnered with SMART Balustrades Ltd , a long-term client, to create a site that:

✅ Performs better and is easier to navigate
✅ Positions them as leaders in commercial balustrade solutions
✅ Makes it simple to explore their new named balustrade systems

Based in the West Midlands, SMART Balustrades design, supply, and install solutions across the UK, working with architects, QS, building managers, and construction companies.

Check out the site and discover how we’ve helped SMART Balustrades showcase their expertise: https://www.smartbalustrades.co.uk

17/10/2025

Still not seeing results from your digital marketing? You’re not alone.

Many businesses dive into digital marketing full of good intentions, but without a clear plan. From chasing trends to relying on vanity metrics, it’s easy to fall into traps that waste time and budget.

In our latest blog, we break down the biggest digital marketing mistakes businesses make and how to fix them.

💡 Learn why:

- No strategy leads to poor performance
- Broad messaging kills connection
- Weak websites lose conversions
- Tracking and optimisation are non-negotiable

If you want to stop guessing and start growing, this one’s worth a read 👉 https://clever-clicks.co.uk/blog/the-biggest-digital-marketing-mistakes-businesses-make/

03/09/2025

Exciting news, our Managing Director, Jade Hallam, has just featured on the What One Thing podcast with Hayley Baxter and Phil Davenport! 🎙️

In the episode, Jade dives into:

✨ Her early career in digital marketing
✨ The challenges agencies face (and how to overcome them)
✨ Practical guidance for businesses that want to be found online

It’s a brilliant listen for business owners and marketers alike – full of insights, stories, and actionable takeaways.

👉 You can tune in here: https://www.youtube.com/watch?v=eGu0elDFeBE

We’d love to know your thoughts if you give it a listen!

How do you turn solo freelancing into a B2B digital marketing agency with 92% client retention and 30-day rolling contracts? In this episode, Jade Hallam, fo...

26/08/2025

Ever wondered what a digital marketing agency does all day?

No, it’s not just “posting on social” or “making ads.”

The best agencies are more like growth engines. We blend strategy, psychology, and tech to drive results you can measure in sales, not likes.

When it's done right, it’s less about “running campaigns” and more about building a system that grows your business every single day.

We've broken it all down in our new guide: How Digital Marketing Agencies Work in 2025.

📖 Find out more here: https://clever-clicks.co.uk/blog/how-digital-marketing-agencies-work/

21/08/2025

Did you know email marketing delivers an average ROI of £42 for every £1 spent? Most companies have a goldmine of data on their email lists, but fail to utilise it correctly.

In our latest blog, we cover how to:

✅ Create a high-converting welcome series
✅ Nurture leads with valuable content
✅ Use personalisation & automation to scale results
✅ Craft CTAs that drive action

If you’re sitting on a goldmine of subscribers, now’s the time to start converting them into loyal customers.

📖 Read the full guide here: https://clever-clicks.co.uk/blog/how-to-turn-email-subscribers-into-customers/

18/08/2025

LinkedIn in 2025 isn’t just about choosing between ads and organic, it’s about knowing how they work together.

We’re seeing a clear shift:

🔹 Ads are getting more precise, but also more expensive.
🔹 Organic reach is thriving on personal profiles, but takes patience to build.

The brands seeing the biggest impact aren’t choosing one over the other; they’re blending both. They run targeted ads for quick wins and pair them with organic content to nurture trust, spark conversations, and keep their brand top of mind long after the click.

In our latest blog, we break down:

✅ The pros & cons of LinkedIn Ads vs organic content
✅ How the algorithm is changing in 2025
✅ When to use each approach (and when to combine them)

📖 Read the full guide: https://clever-clicks.co.uk/blog/linkedin-ads-vs-organic-content-what-works-best-in-2025/

13/08/2025

Paid media isn’t slowing down; it’s accelerating.

This year alone, we’ve seen:

🔹 AI taking over campaign optimisation
🔹 Third-party cookies disappearing (for good this time)
🔹 Short-form video dominating social feeds
🔹 In-platform shopping is becoming the norm

These aren’t just trends, they’re shifts in how audiences discover, trust, and buy from brands.

The advertisers winning right now are the ones who are adapting fast: testing new formats, blending brand building with performance, and finding creative ways to work within privacy-first targeting.

At Clever Clicks, we’re already helping brands pivot to meet these changes head-on, and the results speak for themselves.

We’ve pulled together the key updates shaping paid media this year (so far) and how you can leverage them before your competitors do.

📖 Read the full guide here: https://clever-clicks.co.uk/blog/whats-new-in-paid-media-the-latest-trends-shaping-digital-advertising/

17/07/2025

We’ve got some BIG news… 🏆

Our Founder & Managing Director, Jade Hallam, has just been named Young Business Woman of the Year at the Nottinghamshire Business Awards, hosted by Business Awards UK!

This award means a huge amount, not just for Jade personally, but for the whole Clever Clicks journey.

From a one-woman operation with no funding or formal plan, to a growing agency with an incredible team, brilliant clients, and big ambitions… It’s been one wild ride.

This recognition is proof that you can build something special from the ground up. That determination, passion, and a lot of graft really do pay off.

We’re so proud of Jade, and proud of everything Clever Clicks has become so far, and we’re just getting started.

Massive thank you to our amazing clients and community for being part of it 💛

Here’s to even bigger things ahead!

26/06/2025

Do you think Instagram’s only for big brands with big budgets? Think again.

We’ve pulled together a guide for small businesses looking to grow organically in 2025, no ad spend required.

Learn how to:

🛍️ Build a profile that sells

🎥 Use Reels + Stories the right way

📈 Create content that connects

🔗 Turn followers into customers

Read the full blog 👇

https://clever-clicks.co.uk/blog/how-to-sell-more-on-instagram-without-paid-ads/

Need help growing your socials? Let’s chat.

Learn how to boost sales on Instagram without spending on ads. Grow your audience, increase engagement, and drive conversions.

19/06/2025

🚀 Big news from Team Clever Clicks…

We’re proud to share that Clever Clicks Digital has been named Marketing, Advertising & PR Startup of the Year at the UK StartUp Awards (Midlands).

This recognition means the world to us. It’s not just about the award - it’s about what it represents. The hard work, passion and creativity our team brings to every single project.

We couldn’t have done it without the support of our amazing clients, collaborators and community. THANK YOU.

We were also proud to see our founder, Jade Hallam, shortlisted for Young Entrepreneur of the Year - a testament to the drive and vision behind the Clever Clicks journey.

We’re now heading to the national finals in September at Ideas Fest. Let’s keep growing, creating, and making noise. 🎉

You can find out more about the awards here - https://clever-clicks.co.uk/blog/clever-clicks-wins-marketing-advertising-pr-startup-of-the-year/

16/06/2025

💬 “𝘊𝘢𝘯 𝘎𝘰𝘰𝘨𝘭𝘦 𝘳𝘦𝘷𝘪𝘦𝘸𝘴 𝘳𝘦𝘢𝘭𝘭𝘺 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶𝘳 𝘚𝘌𝘖?”

The short answer: yes - massively.

We’ve just published a blog breaking down why Google reviews are more than just nice-to-haves. They’re a powerful SEO tool that:

✅ Boost your local visibility
✅ Drive higher click-through rates
✅ Provide keyword-rich content for Google to crawl
✅ Show search engines you’re active, relevant, and trusted

They also build trust, influence buying decisions, and help you stand out in search results and Maps.

In short, reviews and SEO work hand-in-hand. And if you’re not leveraging that, you’re leaving organic growth on the table.

📈 Want to start using reviews to climb the rankings?

👉 Read the full blog here: https://clever-clicks.co.uk/blog/why-google-reviews-are-great-for-seo/

🧠 And if you need help with local SEO or digital strategy, drop us a message - we’d love to chat.

Wondering if Google reviews help SEO? Discover how reviews impact rankings and why reviews and SEO go hand in hand. Read more with us here.

23/05/2025

We’re all set up and ready to go at the Liverpool Business Expo at Aintree Racecourse.

Jade, Sam and Savannah are on hand to chat all things SEO, PPC, digital strategy, and websites.

If you're looking to get more from your marketing budget and drive real results, swing by and say hello - we’d love to help.