Eight Group

Eight Group From the letterbox to the inbox, we simplify your marketing needs under one roof.

The same award-winning customer service, powered by unique solutions and experts, to deliver exceptional results that matter.

27/05/2026

Personalisation is often seen in emails but not always in print.

Variable data means every piece in a print run can be unique...
* Individual names and addresses
* Tailored offers based on purchase history.
* Different creative versions by segment
* Personalised QR codes linking to unique landing pages.

We're no strangers to producing personalised direct mail for charity campaigns, retail brands and B2B acquisition and the results consistently outperform generic versions.

The technology has been there for years. The barrier is usually data quality and setup. Which is why we combine our data services with our print production.

Ready to personalise your next mail campaign? https://bit.ly/4wVOOZ9

22/05/2026

๐ŸŽ‰ Our Employee of the Month for April isโ€ฆ Steve Richards! ๐ŸŽ‰

Steve has been recognised for the positivity, support and steady presence he brings to the production team every day.

Always smiling and always happy to help, Steve is one of those people who quietly keeps things moving and lifts the atmosphere around him at the same time. Whether itโ€™s supporting the team on the shop floor or stepping in where needed, his attitude and willingness to help never go unnoticed.

As his colleagues put it:
๐Ÿ’ฌ โ€œAlways happy, smiling and willing to help.โ€
๐Ÿ’ฌ โ€œA real support to the team.โ€
๐Ÿ’ฌ โ€œPositive no matter what the day throws at him.โ€

Steve has also chosen to donate his Employee of the Month voucher to support a colleague, a gesture that says a lot about the kind of person he is.

๐Ÿ‘ Congratulations Steve, and thank you for the positivity and support you bring to Eight Group every day.

20/05/2026

Most marketing databases have...Duplicate records, lapsed customers still receiving mail, suppression lists out of date, audience segments built on assumption, not behaviour.

These aren't minor issues. They add up to...
๐Ÿ”ด Wasted spend on noon-deliverable mail
๐Ÿ”ด Damaged sender reputation
๐Ÿ”ด Missing the customers most likely to convert

Review your database with our data health check that gives you a clear picture of where your database stands and if it's holding your campaigns back.

Explore our data health check here ๐Ÿ‘‰ https://bit.ly/435E7oT

15/05/2026

Most direct mail campaigns are blasts, Triggered mail is different.

Instead of sending to everyone at once, triggered mail fires when a specific action happens:
1๏ธโƒฃ A customer hasn't purchased in 90 days
2๏ธโƒฃ A donor hasn't given this year
3๏ธโƒฃ A prospect downloaded your brochure.

The result? You're reaching people at exactly the right moment with exactly the right message. See how triggered mail can work for your business ๐Ÿ‘‰ https://bit.ly/4hfGx9B


12/05/2026

This Mental Health Awareness Week, the theme is Every Action Counts. ๐Ÿ’š

When it comes to mental health, it's rarely the big gestures that make the difference. It's the small, everyday things like a walk at lunch. The little habits that quietly help us.

So we asked a handful of our team across Eight Group one simple question:
๐Ÿ’ฌ "What helps you switch off after work?"

The responses reminded us that looking after yourself isn't a luxury, it's something worth making time for. Watch the video below and let us know in the comments what helps YOU switch off after work? We'd love to hear it. ๐Ÿ‘‡

08/05/2026

Thereโ€™s another imposter in our print studioโ€ฆ ๐Ÿ‘€

Round two of our print-themed Imposter challenge is here and this time the word was Artwork.

Dean, Ian, Simon and Callum each had to give a related print termโ€ฆ but one of them had no idea what the word was and had to bluff their way through.

Three knew the brief and one was the imposter. Can you work out who it is before the reveal? ๐Ÿ‘‡ Drop your guess in the comments and let us know who gave themselves away.

07/05/2026

Good marketing isn't magic, it's joined up thinking.

From Brief to Broadcast is a podcast with five episodes of straight-talking multichannel marketing insight with the people actually doing the work.

๐Ÿ‘‰ Why digital brands are quietly coming back to direct mail
๐Ÿ‘‰ The data mistakes that kill campaigns before they've even launched
๐Ÿ‘‰ What most marketers still get wrong about print technology
๐Ÿ‘‰ How to actually join up print and digital across the full customer journey

No fluff, just honest conversations about what's working and why. So if your in marketing and enjoy a 30 min podcast, this one is for you.

๐ŸŽ™๏ธ Available now on YouTube, Spotify & Apple
https://bit.ly/4peLOT5

29/04/2026

Launching a new product or testing a seasonal campaign shouldn't mean committing to thousands of units you don't need.

At Eight Group, our short run custom packaging delivers premium, retail-ready results without the risk of overproduction. When combined with our energy-efficient, VOC-free printing technology, we help you achieve your sustainability goals without compromising on quality.

Why choose short run packaging for your next project?
โœ… Lower financial risk with zero expensive tooling costs
โœ… Faster turnarounds for rapid market testing
โœ… Maximum flexibility for compliance and artwork updates

Whether you are in retail, cosmetics, or the food sector, we provide the innovative technology and full-service partnership you need to create impactful, measurable results.

Ready to elevate your unboxing experience? Request a custom quote today and let our expert team bring your vision to life. https://bit.ly/4cv2C4q


24/04/2026

๐Ÿ‘ Today marks 4 brilliant years of Andy Clyde at Eight Group!

As our Technical Director at Eight Plus, Andy is our go-to expert for colour management, prepress and workflow optimisation. With over 30 years of industry experience, he ensures every project is perfectly prepared, delivering the high-quality, innovative print solutions our clients rely on to achieve their strategic goals.

When he isn't helping our clients get the best print or driving our technical standards forward, you can usually find Andy on the golf course, walking his dog on the beach or North Sea rock angling (he even caught a 16lb cod a few years ago!).

๐Ÿ‘ Congratulations, Andy. Thank you for 4 years of technical excellence, collaboration, and dedication to our team.

Want to learn more about Andy and the expertise he brings to Eight Plus? Read his full profile here: https://bit.ly/3Q8mGAY

22/04/2026

What if one of the most important organisations in printโ€ฆ is the one most people donโ€™t know about?

Our latest episode of From Brief to Broadcast is now live. And this time, Lance Hill sits down with Neil Lovell to explore how the The Printing Charity has been quietly supporting people across print, publishing and allied trades for nearly 200 years.

From financial support and confidential helplines to developing future talent through initiatives like Rising Stars, this is a side of the industry that often goes unseen, but has a real impact on thousands of lives.

A genuinely insightful listen if youโ€™re part of the print world, leading a team, or simply interested in how organisations evolve to stay relevant while putting people first.

๐ŸŽ™ Watch or listen to the full episode here:
https://bit.ly/4peLOT5

Address

1 Glaisdale Point, Glaisdale Parkway
Nottingham
NG84GP

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+441159399797

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