Custom Toys UK

Custom Toys UK At Custom Toys UK we use our professional expertise to develop and manufacture bespoke characters to

04/02/2026

If I told you 90% of our customers reorder within months of their first order with us what would you say? We have a MOQ, but when using the products correctly, as 90% of our customers will tell you, it’s not enough.

29/01/2026

AO Bear continuing to spread kindness. The real impact that has on people, and how it helps the brand. 💚

26/01/2026

Characters have the power to help your business succeed and stand out in a crowded market. Even B2B marketing! Over the last 10 years we can see how the market has changed, but what remains the same is the trust that characters bring to businesses. People are 6x more likely to remember a character over a logo. The statistics speak for themselves. So you can cut through the noise by introducing your very own character. Want to hear more? The full episode of Building Character is available to watch now! 🎬

09/01/2026

Plush toys aren’t just products. They are emotional marketing tools. 🧸

Loved by all age groups, they create memorable brand experiences and stronger customer connections.

There is a reason your favourite adverts 9/10 have a character.

Characters are 6x more memorable than a logo and 36% more trusted than a human.

Why? 🤔

You’ll have to watch Episode 1 of Building Character.

We go into detail about the psychology of businesses using characters in their marketing and how it can be so impactful.

So if you don’t already, ask yourself, why does your business not have a character?

After you’ve seen episode 1, you may have to rethink why you haven’t got your own.

(Don’t worry, we can help with that 😉)

Check out episode 1 on our YouTube channel now! 🍿

There’s no site quite like a box of Bear’s waiting patiently for a new home. Booths have created their very own bespoke ...
22/12/2025

There’s no site quite like a box of Bear’s waiting patiently for a new home. Booths have created their very own bespoke Bear and they are flying off the shelves. 🧸

Some photos from our team Christmas do 🎅🎄🥂One thing we love to do around here is party. And we had a great time celebrat...
17/12/2025

Some photos from our team Christmas do 🎅🎄🥂

One thing we love to do around here is party. And we had a great time celebrating this year. Our team is growing, and each year we love to get together and celebrate the hard work that everyone has done throughout the year.

As you can see we had a blast, great food, lots of wine and good music.

It’s great to see the OB1 plushies and Elves bonding over their Grip & Grab adhesive. How cute are the OB1 plushies?? It...
16/12/2025

It’s great to see the OB1 plushies and Elves bonding over their Grip & Grab adhesive.

How cute are the OB1 plushies?? It is a favourite in our office. 😍

Christmas jumper day in the Custom Toys office 🎄 We can’t believe how quickly Christmas is creeping up, but of course we...
11/12/2025

Christmas jumper day in the Custom Toys office 🎄

We can’t believe how quickly Christmas is creeping up, but of course we are getting in the spirit wearing our most festive jumpers!

What’s everyone’s favourite Christmas film? 🍿 🎥

Weekly roundup - Building Character edition 🎙️It’s so great to have our customers take a seat and talk all things about ...
10/12/2025

Weekly roundup - Building Character edition 🎙️

It’s so great to have our customers take a seat and talk all things about their characters.

We are so excited to start releasing them in the New Year.

04/12/2025

Your Branded Plush Just Got Adopted by a Grown Adult

The ordinary, a company that gets it! Sometimes plush comes in the form of your hero product and we can accommodate that...
01/12/2025

The ordinary, a company that gets it! Sometimes plush comes in the form of your hero product and we can accommodate that to make it the cutest bag charm to carry around with you all day. A perfect product that’s on trend, but is disguised as the cutest friendly face.

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Tuesday 9am - 5pm
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