The Social Factor

The Social Factor Helping businesses grow through . Training, Consulting and Social Media Management provided.

18/04/2026

Erm hello? I’m great and giving advice on how to make your social media work for your business, I’m so great that I forget to do said advice myself 😂

Even though I’ve been busy with clients and not managed to post, here’s what I have done:

1. Made sure I posted stories
2. Continued to spend time engaging with other posts
3. Responded to other people’s stories

Even when I wasn’t posting I was still present.

So this is your reminder to just post that story and engage with other accounts even if you can’t post:

06/03/2026

It’s hard to be present on social media at the moment as the world is crazy.

13/01/2026

Plot twist: social media doesn’t have to run your life.

business owners — a clear content plan + smart social media management = more leads, less posting.

DM me if you’re done doing it all yourself.

Ok maybe talking analytics isn't everyone's favourite topic, however it is a really important one. How do you if the po...
09/09/2021

Ok maybe talking analytics isn't everyone's favourite topic, however it is a really important one. How do you if the posts you are posting are working? Like, comments and shares are a obviously an indicator but one thing I always say is to also look and reach & impressions.

Reach tells you how many unique users were served your content and is important to increase your brand awareness. Impressions are often higher than reach and thats a good sign as it shows your audience is viewing your content multiple times.

Let me know if you use your insights. Does this drive what you post?

I posted this on Instagram but feel it’s relevant here too. If you’re focused on the algorithm then your not focused on ...
13/08/2021

I posted this on Instagram but feel it’s relevant here too. If you’re focused on the algorithm then your not focused on your audience and they are the ones you should be focusing your content on.

When you think about your social media, where do you see it heading and how do you plan on getting there? With social me...
27/07/2021

When you think about your social media, where do you see it heading and how do you plan on getting there? With social media constantly changing and adapting, it is completely normal to be wanting to grow your small business along side it. It can often at times seem like an ongoing task, but with new tools and ways to manage your online profiles, these changes are bringing about new and exciting ways to grow your followers and manage your accounts.

If you're a small business owner who wants to improve their social media but perhaps doesn't know where to begin, I have just the thing for you. By signing up to my newsletter, you'll be getting a fortnightly email offering tips, tricks, and hacks to help keep up to date with all the latest things social media related. What's great about this is that it takes away the stress of finding the time to discover these things yourself, and by taking no more than 2 minutes to read, these newsletters won't cut into your busy day! They are designed to be short and sweet with a video as well to show you how to use the simple hack and keep your feed looking new and fresh.

If you're interested in signing up to my newsletter, check out the link to subscribe 🙌

https://www.thesocialfactor.co.uk/resources

Mixing up your feed is a great way at keeping things new and entertaining for your followers. The types of posts you cre...
19/07/2021

Mixing up your feed is a great way at keeping things new and entertaining for your followers. The types of posts you create, whether thats an image or a video allows you creative reign and you can see what your followers engage with the most. What works for one business, won't necessarily work for an other, so just because your competitor likes to create posts with their face present, you don't have to do that as well if it's not something you feel comfortable doing.

To gain loyal followers, it's important to create personal posts along with your usual ones, such as a behind the scenes video, a post discussing how your business started, or even just an insight into what you do. A personal post doesn't always mean showing your face! Taking a screen recording, or even writing a caption about yourself, work just as well an are useful in helping to spice up your feed.

How do you like to engage with your followers?

We all have moments where we wonder what more we could be doing with our social media, right? Whether you feel stuck on ...
15/07/2021

We all have moments where we wonder what more we could be doing with our social media, right? Whether you feel stuck on a particular problem, or perhaps have lost all of your confidence and feel completely stuck, I am here to help! Helping small businesses to achieve their goals and more has always been a passion of mine, and throughout my years as a social media manager, I've had many people come to me with all sorts of problems, but if there's one thing I've learnt, it's that there is always a solution.

I offer monthly consultations, designed to work around your schedule and focus on those areas you feel most lost with. Perhaps you're looking for someone to guide you with your social media posts, or keep track of your audience insights and analytics. Whatever the reason, the great thing about this being a monthly consultation is that it is flexible to your changing needs and can adapt to help you as and when you need it.

Do you ever feel stuck with your social media? What's your biggest social media struggle?

Ok, I have to admit it I've been really rubbish on here. I've not posted much and I've neglected you. I've been busy m...
07/07/2021

Ok, I have to admit it I've been really rubbish on here. I've not posted much and I've neglected you. I've been busy making reels on Instagram and forgotten about my page 😬 So I thought I'd post something just for Facebook, not repost from Instagram but something just for you.

The big question being is FB going to punish me and not show this post to anyone 😬. Don't punish me Facebook, I'm so sorry!

If anyone is out there drop me a emoji just so I know that someone has seen this! 🤣

Do you ever find yourself wanting to improve your social media or feeling stuck not knowing what more to do? Well you're...
30/06/2021

Do you ever find yourself wanting to improve your social media or feeling stuck not knowing what more to do? Well you're not alone! It's not easy running a small business and keeping up to date with all things social media, so it's no surprise you might've found a few pain areas.

Whether you need helping growing you business, learning how to utilise social media tools, or perhaps just want to learn if there's anything more you could be doing, my power hours are perfect for giving you peace of mind knowing that you're heading in the right direction towards your goals. Designed to be an hour long, a power hour will focus on your main areas of concern, as well as giving you the tools at the end to take charge again of your socials. Whether you'd like me to focus on just one platform for a more in-depth analysis, or look over a few accounts for a broader understanding, what's great about a power hour is that it's flexible and adapted to work around your needs! It's your hour to gain time with someone who has social media expertise and is dedicated to helping small businesses such as yours thrive.

Thank you Anne Murray Holistics for this lovely review. I am so glad that you have come away from our power hour together feeling more confident and ready to make the most of your Instagram!

Which areas in social media do you struggle with most?

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