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Clockwork Moggy

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Clockwork Moggy

Branding, logo design, Web Design, PPC advertising, Social Media Marketing, Videography

Effective Branding, Creative Graphic Design, Bespoke Web Design, Online Marketing and Original Illustration
clockworkmoggy.com

29/05/2026

It's Boss vs Boss here at Clockwork Moggy! Who is most likely to swear? Most fun at parties? Most likely to message after 10pm! Let's find out!

28/05/2026

A lot of businesses try to improve their marketing by doing more. More ads. More posts. More tools.

But stronger marketing usually starts with better foundations.

Here are 5 ways to improve your marketing today:

𝗦𝘁𝗿𝗼𝗻𝗴𝗲𝗿 𝗼𝗽𝗲𝗻𝗶𝗻𝗴 𝗹𝗶𝗻𝗲𝘀: If the first sentence doesn’t grab attention, the rest won’t get read.
𝗖𝗹𝗲𝗮𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗺𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴: People should understand what you do within seconds. Confusion kills conversions.
𝗥𝗲𝗮𝗹 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘃𝗶𝗲𝘄𝘀: Social proof builds trust faster than any sales pitch.
𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗽𝗼𝘀𝘁𝗶𝗻𝗴: Not necessarily more, just more consistent.
𝗖𝗹𝗲𝗮𝗿 𝗰𝗮𝗹𝗹-𝘁𝗼-𝗮𝗰𝘁𝗶𝗼𝗻: If people don’t know what to do next, they usually do nothing.

Good marketing isn’t always about reinventing everything. Sometimes the biggest improvements come from fixing the basics properly.

If you need help getting your foundations and strategy right, we can help!

27/05/2026

asked us to refresh their brochure ✨

We originally designed their previous version, so this was all about taking what we’d already built and bringing it up to date with their evolving brand.

We updated the information, refined the content, and redesigned it to better reflect where they are now.

The new brochure now sits seamlessly alongside their website and socials, so everything feels consistent wherever people come across them.

Really happy with how this one turned out!

21/05/2026

If your Google Ads aren’t working for your e-commerce shop, it’s usually not the Ad itself, it’s the setup around it.

Here are 3 of the biggest mistakes we keep seeing:

𝟭. 𝗧𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝘄𝗲𝗿𝗲 𝗻𝗲𝘃𝗲𝗿 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝗯𝘂𝘆
A lot of accounts are still built around broad keywords and low intent searches. Translation: paying for people browsing, not buying. That’s not traffic, that’s expensive curiosity.

𝟮. 𝗣𝗼𝗼𝗿 𝗹𝗮𝗻𝗱𝗶𝗻𝗴 𝗽𝗮𝗴𝗲 𝗿𝗲𝗹𝗲𝘃𝗮𝗻𝗰𝗲
If your ad talks about grass seed but you send someone to lawnmowers, you’ve already lost them. Relevance kills conversion rates when it’s wrong and improves them when it’s right. It also impacts Quality Score, which then pushes your CPCs up or down.

𝟯. 𝗢𝗽𝘁𝗶𝗺𝗶𝘀𝗶𝗻𝗴 𝗳𝗼𝗿 𝘀𝘂𝗿𝗳𝗮𝗰𝗲-𝗹𝗲𝘃𝗲𝗹 𝗺𝗲𝘁𝗿𝗶𝗰𝘀
Clicks. CTR. Cheap CPCs. All lovely to look at. None of them matter if you’re not tracking (and scaling) actual profitable purchases.

Google Ads doesn’t randomly fail. It exposes weak systems.

Fix the foundations, and your Ad performance will change, for the better!

19/05/2026

The team are working from home for the week and it comes with it's 'struggles'. If you can call Neil and Carrie's cat, Loki a struggle....look at that face! 😸 And yes, part of the brand name originated from Carrie and Neil's (founders) love of cats.

What's your 'struggle' working from home?

14/05/2026

People don’t trust brands online just because they look good…
It’s way more subtle than that.

There are a few key things happening behind the scenes that decide whether someone thinks “yeah, I trust them” or just scrolls straight past.

So we broke it down into 5 simple things that actually build trust online, the kind that leads to clicks, enquiries, and sales. And honestly… most brands miss at least a couple of these!

👉 Swipe to see what they are

13/05/2026

Sometimes it’s not your product that’s the problem… it’s how it’s being understood. Because no matter how good your offer is, if your messaging doesn’t land clearly, people won’t stick around long enough to convert.

Here are 3 signs your social media might be doing just that:

1️⃣ If someone has to scroll, guess, or “figure it out”, you’ve already lost their attention. Clarity should be instant, not something people have to search for.

2️⃣ When your styles, tones and visuals keep shifting, your brand stops feeling cohesive. Instead of building recognition, it becomes forgettable, and trust starts to wobble.

3️⃣ Pretty posts are great, but without a clear message or purpose, they won’t convert. Content should guide people, not just fill a feed.

If this hit a little too close to home… it might be time for a rethink!

12/05/2026

TikTok: must-have marketing tool or total time sink? 👀

A few years ago it was all dances, lip-syncs and sandwich reviews… now it’s one of the biggest discovery platforms in the world.

So the real question is: Should your business actually be on it?

In our latest newsletter (out this Friday!), we break it all down and discuss what actually matters for businesses trying to grow online right now.

If you’ve been unsure whether TikTok is “worth it”… this one’s for you!

08/05/2026

We recently shot some new images with the incredibly talented at the wonderful 📸✨

Working with Florence is always a joy, and we’re so pleased with how these turned out.

From the shoot itself to how the images were then brought to life across her socials and gig posters, it’s always a great feeling seeing a single shoot evolve into a full creative campaign!

07/05/2026

Another month at Moggy HQ done and dusted! Easter may be over and the chocolate mysteriously gone… but the results definitely haven’t slowed down!

- £1,958 in paid ads turned into £50,455 for one of our eCommerce clients in just one month
- Office Easter egg hunt chaos (and chocolate comas)
- Launch of our brand-new Clockwork Moggy welcome merch boxes
- Birthday celebrations for Alicia, our Google Ads superstar
- Photoshoot with UK Country Singer of the Year, Florence Sommerville
- TikTok growth for a client with 10k+ views & 90 new followers
- New design projects, fresh clients, and plenty more content on the way

Safe to say, it’s been a busy one!

Address

7-8 New Road Avenue
Rochester
ME46BB

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Website

https://clockworkmoggy.com/

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