DM Plc

Name: DM Plc
Address: Ross on Wye, HR95DB, GB
Telephone: +441989769292

DM plc is one of Britain’s leading marketing groups. DM plc specialises in the reputable gathering, storing and sharing of consumer information.

Adrian Williams acquired the business and assets of the Transactis datapool in July 2017. Transactis is a huge datapool including the transactional data of some of the largest Mail Order businesses in the UK.

11/06/2026

Our Database Management Division manages a database of over 20 million customers, which is the largest response database in the UK, giving DM plc unparalleled access to telephone and email data.
The initial activities have been complemented and enhanced in recent years by the group’s expansion in the consumer lifestyle data and marketing sector. Strengthened by a strong and growing customer base, the group is a significant force in online and offline lead generation across a wide range of media.

http://www.dmplc.com/

09/06/2026

DM plc was founded in October 2004.

The acquisition of Data Locator Group Ltd (DLG) in November 2008 and PDV Ltd in April 2009 presented the group with the opportunity to rapidly establish an influential market position in consumer lifestyle database marketing. This has been realised as they are now the UK’s largest providers of consumer lifestyle data.

07/06/2026

Chairman and owner of DM PLC

Adrian John Williams studied Economics and Marketing at University and had a successful career before he founded DM plc in October 2004.

05/06/2026

Our Customer Recruitment Division - The DM PLC Customer Recruitment Division is responsible for survey design and is how we first interact with individual consumers. They submit data either through online or telephone surveys.

03/06/2026

Database Management Division - Our Database Management Division manages a database of over 20 million customers, which is the largest response database in the UK, giving DM plc unparalleled access to telephone and email data.

01/06/2026

Our customer recruitment activities of online and/or telephone surveys have been enhanced through the acquisition of complementary businesses and the group is now a multi-channel business and is established as the UK’s largest owner of consumer lifestyle data to the marketing industry.

Tel: 01989 769292
Email: [email protected]

30/05/2026

Adrian John Williams, Chairman and owner of DM plc is an entrepreneur, business owner and investor. He studied Economics and Marketing at Aberystwyth University and had a successful career.

DM plc was formed in 2004.

The acquisition of Data Locator Group Ltd (DLG) in November 2008 and PDV in April 2009 presented the group with the opportunity to rapidly establish its influential market position in consumer lifestyle database marketing. It is now the UK’s largest provider of consumer lifestyle data.
Accolade Publishing Ltd joined the group and operates the largest online comping websites, including www.theprizefinder.com and www.compersnews.com. Adrian Williams acquired the business and assets of the Transactis datapool in July 2017. In July 2017 the acquisition of the business and assets of the Transactis datapool enhanced the group further as the huge datapool includes the transactional data of the some of the largest Mail Order businesses in the UK. MyOffers 2019 Ltd, an online permission marketing company connecting UK consumers with Special Offers, was acquired in October 2019.

28/05/2026

Even though the DM Group took over PDV over sixteen years ago, 2025 marked 25 years since PDV began. From start-ups to leading blue-chip names, we’ve helped brands grow by turning powerful consumer data into high-performing marketing campaigns.

But PDV’s story is more than just numbers! It’s about people, partnerships, a relentless drive to innovate, plus a whole bunch of amazing clients.

We’ve navigated regulation, embraced AI, and bounced back from literal fires - all while keeping our clients’ campaigns running and helping them acquire new customers year after year.

https://pdv.agency

26/05/2026

Everyone – The Smart Consumer Data Platform from PDV Ltd, a company owned by Adrian John Williams, part of the DM group.
A full 360° view of UK households and consumers, powered by first-party data and machine learning.
What it delivers:
• A vast, high-quality “Data Universe” for market reach.
• Fully opt-in, permission-based channels so you engage legally and effectively.
• Deep consumer insights—lifestyle, purchase behaviour, wealth, interests, health, attitudes.
• Advanced modelling and precise targeting—geographic, behavioural, transactional.
• Channel optimisation across digital, social, TV, direct mail, tele-marketing and email.
Everyone can help you acquire better customers.
https://www.pdv.agency/consumer-data-platform/

24/05/2026

Our clients include blue chip companies which rely on the quality and integrity of our data to plan and carry out precise, effective marketing campaigns.
In our highly networked world, consumers can choose from millions of products, so companies rely on our data to reach their customers effectively. As a result, our work helps to generate billions of pounds in value for our clients.

Address

Ross On Wye
HR95DB

Telephone

+441989769292

Website

http://www.dmplc.com/

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