Caitlin Staddon - Graphic Designer

Caitlin Staddon - Graphic Designer ✹ Brand Identity Designer, Strategist + Creative
✷ I solve your problems with thoughtful design
📩 ENQUIRE: [email protected]

17/11/2025

Transforming a florists logo I designed two years ago 💐

The old logo is nice but bland, lacks character and isn’t unique. So we went back to the drawing board to design something that truly stands out 👏

Which do you prefer, before or after? 👀

05/11/2025

Everyone wants THE aesthetic brand. But here’s the truth…

Good branding alone wont save your business 😱

If there’s no strategy behind it - no clear positioning, audience understandings or messaging - the all that polish is just surface-level.

When I work with clients, we don’t start with the colours or fonts. We start with clarity.

Who are you?
Who are you speaking to?
What do you want to be known for?

Because design without direction is just decoration 👏

31/10/2025

The harsh truth? Good design is about what you *like*, it’s about what WORKS 🤝

If your designer is just a yes man, maybe you’ve hired the wrong one 👀

22/10/2025

Sometimes the best thing to do it to just say “yes” then figure out the how later.

Someone found my viral Adobe Firefly video and asked if I could create something similar - a bold, shiny 3D type treatment for an international event.

It sounded simple… until they told me the artwork needed to be printed floor-to-ceiling.

I had no idea how to pull it off… so I taught myself Blender in under two weeks.

It was messy, exhausting, and totally worth it.

But if I’d waited to feel ready, I would’ve missed one of the biggest growth moments of my career.

Sometimes growth comes from saying yes before you’re ready 🫶🏼

Address

Rugby

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 10am - 4pm

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