CA Social Media Consultancy

Home
United Kingdom
Rye
CA Social Media Consultancy

🌟 Helping businesses grow on social media
🌟 Strategy, management & coaching
🌟 Workshops linkedin.com/in/claire-apperly-502a001b6

02/12/2022

Well, that is it, the final awareness calendar of 2022. 😳

Anyone else counting down the days to Christmas? 🎄

03/09/2022

September Awareness Days

I don't know about you, but the summer seemed to fly by, and I can't believe we are in September.

September is a busy month for small businesses, with the kids returning to school and Christmas approaching faster than we would like to admit. (100 days on the 16th of September🎄

September has some great awareness days; although I'm still not sure why we have Hot Cross Bun Day in September, I have tried to research with no joy, so if you know the answer, I would love to hear it.

Don't forget to save this post so you can use in your content this month or share it with a friend that you think will find this useful.

Have a great month 😀

17/03/2022

☘️Happy St Patrick's Day ☘️

This is one of my favourite awareness days; I certainly had fun celebrating this day growing up in Ireland.

According to Irish folklore, Leprechauns are actually one reason you’re supposed to wear green on St. Patrick’s Day—or risk getting pinched! The tradition is tied to folklore that says wearing green makes you invisible to leprechauns, which like to pinch anyone they can see.

March has some great awareness days, both inspiring and fun; check out my awareness day calendar if you need any inspiration. ☘️

28/02/2022

Ooh, spring is in the air 🌱

The beginning of March is bursting with Awareness Days; I have a few favourites this month! Being Irish, I, of course, like 'sday, but for Brain Tumour Awareness is something close to my heart.

What about you? Do you have a favourite awareness day?

07/02/2022

With today marking day, which is a day to use social for good.

I would like to share 5 tips you can do to support your favourite small businesses online.

✨Follow their social accounts
✨Comment on their posts
✨Like their posts
✨Save their content
✨Reshare their content

I am a big believer in supporting independent business owners; they are the reason I created this account 🙂

Do you have any small businesses you would like to share with us? If so, pop them in the comments below. 👇

29/01/2022

Before you launch an Instagram business account, ask yourself why you’re doing it. Can you identify the audience you want to attract? Do you know the type of content your audience wants? Have you defined your goals? How will you measure success? If you don’t know the answers, maybe hold off until you do, do your research, and get your strategy in place before you start publishing.

Share your passions, ideas, and goals. Successful brands find clever ways to keep the focus on their audience’s passions without showing their products.

Create a plan and stick to it. Tell stories. Focus on what inspires you and your audience.

Hashtags are more than a way to categorize content. They’re a powerful tool to get your brand noticed in organic search and Instagram feeds to expand your audience.

How often you post is less important than consistency. There are algorithms that’ll track when your audience is consuming your content.

When you use a hashtag, you’re a member of that community. If someone leaves a comment, respond to them. A simple thank you goes a long way even just liking the comment or responding with an emoji acknowledges your follower.

You have defined business goals for each social media account, so focus on measuring the KPIs that help you reach those goals.

What has helped you achieve success on Social channels for your business?

27/01/2022

Last year, Instagram launched Remix on Reels, a feature similar to TikTok Duets in that users could record a Reels video next to a video from another creator.

The platform has now expanded the feature beyond Reels to let users respond to any new public video on the app.

So in short you can remix any new public video that you see on Instagram.

Did you know this already?

24/01/2022

Until now, everyone's Instagram grid has had to be ordered chronologically with the newest pictures at the top and older ones towards the bottom. App researcher Alessandro Paluzzi recently tweeted screen shots that appear to show Instagram testing a new feature that would allow us to rearrange our grid however we see fit, and as often as we like. I personally would love to see this change! Would you?

21/01/2022

“How many hashtags should I use on Instagram?” It’s a question that’s created much debate on social media and one that I continuously ask myself.

Should I use the allotted 30? Are they even worth it anymore? Shall I use the same ones every time?

There has been endless research on this over the years and when it comes to average engagement rate, using 30 Instagram hashtags per feed post results in the most likes and comments.

Similar to the reach rate, the average engagement rate grows significantly as the number of hashtags increases beyond 5.

So when it comes to your hashtag strategy while using a few hashtags is good, using 20-30 relevant (and targeted) hashtags is even better for your overall reach and engagement rates.

How many hashtags do you tend to use on a post?

20/01/2022

Are you struggling to put content together for your business? Not sure what, when, or how to get started?

If the answer is yes then you could benefit from a Power Hour with me.

A Power Hour includes a pre-session questionnaire to help me understand all the areas you would like to focus on

You will have a 1-hour coaching session either in person if local, or via zoom.

You will receive an e-mail summary to make ensure you get the most out of your session.

Popular power hours are hashtag strategy, content planning, or strategic advice

Get in touch for more details!

13/01/2022

If you're a small business owner, managing your business's social media accounts is just one of the things you have to do. Make your life easier by using social media marketing tools to help create your posts. Here are 4 great tools that I like to use to make my life that little bit easier -

Canva is one of the best designing tools out there and it is free. No skills or experience are required and there are multiple templates and fonts to use in order to create your posts. There is also an app too.

Unsplash is a website where photographers can share their high-resolution photos for you to use for your post creations. It is super easy to use and you can find some fabulous photos on there.

Inshot is an all-in-one visual content editing app. It allows you to create videos, edit photos, and create image collages. It is free to use and has some paid options.

Creator Studio is fantastic for managing your page's content: Compose, schedule, and upload content in a convenient dashboard. You can get important updates, insights, streamline engagement, download free music and sounds as well as many other features.

Do you have any marketing tools that you cannot live without?

10/01/2022

January Awareness days!

A few days late but we start with this week off with and . Did you know such a week existed?

On top of these we of course have and .

Is anyone doing Dry Jan or trying this year? I would love to know.

Address

Rye
TN31

Website

https://casocialmediaconsultancy.co.uk/

Alerts

Be the first to know and let us send you an email when CA Social Media Consultancy posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to CA Social Media Consultancy:

Shortcuts

Want your business to be the top-listed Advertising & Marketing Company in Rye?