Dandelion Marketing

16/07/2026

If you've not thought about citations before - and why would you? - here's a quick sum-up of what they are and which ones you can start with. They are a great way to boost your search engine rankings, because they validate your Google Business Profile - and there are plenty of free sites to make use of!

Swipe through, and if you have other good sites to share, pop them in the comments so others can try them!

14/07/2026

Now, 'fess up. How long have you been putting off sorting out your Google Business Profile? Did you make a start, only to hit the verification wall - which turned you right back around because it all felt a bit much? 😅

We feel your pain! We also jumped through the Google hoops, so we know it doesn't always feel straightforward. HOWEVER, don't give up on it, because your business deserves to be found - and a GBP is a core way your audience can do that.

In our latest blog we are walking you through exactly which bits to pay attention to first - check it out here:
https://www.dandelion.marketing/blog/more-than-just-a-listing-why-your-google-business-profile-really-matters

And remember, if you need a helping hand, reach out to us!

Your Google Business Profile is one of the most powerful and often overlooked marketing tools available to professional service businesses. If it's been sitting untouched or you've never set one up, you could be missing valuable opportunities to attract new clients. Discover why your profile matters

09/07/2026

What touchpoints does YOUR business have? Touchpoints are key places where your audience can find you - they might include your website, blog, newsletter, social channels, Google Business Profile... and when they are all working in harmony, your brand becomes a consistent presence that people can trust.

Let us know what touchpoints are working for you right now - or which ones you'd soon like to start! 💬

02/07/2026

You know reviews are vital for your Google Business Profile - they build trust and boost your local rankings. But asking for them can feel awkward, and sending clients to search for your business just to leave feedback is too much friction.

💡Did you know you have a direct Review Link? It’s a unique URL that takes customers straight to the review box for your specific business.

Why use it?
✅ Less Friction: Makes it easy for happy clients to help you.
✅ More Volume: Higher likelihood of getting that 5-star rating.
✅ Better SEO: Fresh, specific reviews signal relevance to Google.

How to find it:

Go to your Google Business Profile dashboard
Click on “Ask for reviews”
Copy the link
📌Pro Tip: Add this link to your email signature, your invoice footer, or send it via SMS after a successful project completion.

Are you using your direct review link yet? Or are you still relying on word-of-mouth? Let us know in the comments! 👇

30/06/2026

Some businesses go quieter in summer while others barely notice the shift. Whichever camp you're in, the summer months can actually be a brilliant opportunity for your marketing if you use them wisely.

Here's what we suggest:
🌿 If things are quieter than usual use the breathing space to do the marketing jobs you've been putting off. Update your website copy. Write a couple of blog posts. Tidy up your social profiles. Future-You will be very grateful.
🌿 If you're as busy as ever now is the time to batch your content so you're not scrambling to post something every week. A couple of focused hours can set you up for the whole summer.

Either way, the worst thing you can do is go completely quiet online. Your audience is still scrolling, even if they're doing it from a sun lounger ☀️

Consistency matters more than you think, even in summer. Keep showing up, even in a small way.

What does your summer typically look like for your business? We'd love to know 👇

25/06/2026

If you run a professional services business and your clients are mainly B2B, here's a handy thing to know -
you do not need to be on every social media platform. You need to be in the right place, where your audience is already hanging out.
For professional services, that's LinkedIn.

Your clients aren't scrolling TikTok looking for a new accountant or an IFA. They're not seeking to buy business insurance on Instagram. They do that on LinkedIn - researching you, validating you, deciding whether they trust you.

One platform, done consistently, beats multiple platforms done badly.

If you want to stop wasting time on the wrong platforms and start showing up where it actually matters, I can help! Book a free call with me and let's talk more 👍

23/06/2026

Can you believe we're already halfway through 2026? 😅 It sneaks up on you, doesn't it! One minute it's January and you're full of good intentions, the next it's July and you're wondering where the time went. So before the summer properly kicks in, it's worth pausing for a quick marketing check-in.

Ask yourself:
🤔 Have you been showing up consistently online?
🤔 Does your content actually reflect what you do and who you help?
🤔 Are you talking to the right people (or just shouting into the void)?

If the answer to any of those is "erm… not really", don't worry. Marketing is almost always the first thing to slip when life gets busy. The good news is the second half of the year is a brilliant opportunity to reset and refocus. No need to overhaul everything - sometimes small, consistent steps make the biggest difference.

What's one marketing thing you want to do better in the second half of 2026? Drop it in the comments 👇

18/06/2026

Analogue is very much a 2026 buzzword. Are you craving a less digital approach? Remember more traditional forms marketing, before everything went online? We’re talking leaflets, branded items, in-person networking… all marketing techniques that were the norm "back in the day".

We’re finding that more clients are asking us to create leaflets, printable branded documents, and posters as our clients strengthen their businesses through networking events, trade shows and exhibitions - and even through the letterbox!

So, if you’re also feeling the pull to invest in some offline marketing techniques to complement your digital strategy, we have some ideas for you in our blog - it's linked in the comments 💬

16/06/2026

This has been coming up more in our client conversations recently - how to rank higher on Google? Swipe through the slides here for some tips on how to maximise your Google presence (and other search engines too!).

11/06/2026

It's fun to pull all the pieces of a brand together, so they can work in tandem and create a clear voice online. Each piece of content can sit alone, but they also breathe together due to using consistent colours, fonts and feeling.

If you're ready for your content to start feeling more like you, reach out to us!