Known Aim

19/04/2025

Nice local project to be involved in with Oliver Lancaster …

https://huddersfieldhub.co.uk/how-slaithwaite-explorer-scouts-are-helping-promote-and-celebrate-all-thats-great-about-the-village/?fbclid=IwZXh0bgNhZW0CMTEAAR6Dzu-KSAYKHNxjhVyHVXnULIAdf-WfXL4VG9LRgE8KTAuDbbwhJDbKeIlDZw_aem_wogMIBPpEDefZdeMo6l70w

Slaithwaite Explorer Scouts are putting their village on the map by promoting it to locals and visitors alike

01/07/2024

Big thanks to Huddersfield Hub for the write up 😊

It’s sale time with a difference at a sustainable clothing shop in Slaithwaite - and it’s all about promoting kindness and helping others

14/05/2024

Thought it was about time I created myself a new website showcasing how I help new and existing businesses get of to a flying start or give a fresh new feel to their branding, signage and websites.

I’ve updated my portfolio to give an insight in to my creative process. I’d normally only show the finished results but felt it’d be great to show how I love to create identities with a deeper connection and are more concept driven to that of what you might get from AI or supposed online logo builders!

If you’d like keep it real and to work on a project with depth and meaning, that connects with your audience and stands out then get in touch for a friendly chat.

Cheers
Si

Founded by designer Simon Kenworthy, KnownAim is based in Slaithwaite, in the heart of the picturesque West Yorkshire Pennines. Specialising in creating logos, literature and websites for businesses. From branding new startups to producing design solutions for long established companies.

02/05/2024

It's been lovely to create the new branding for local honey producer Holme Valley Honey.

I created a two part logo; a larger version featuring the Heather and Hawthorn flowers that make up their two main honey products and a secondary mini version to use where space is limited.

The new brand will be rolled out over the coming weeks starting off with some rather luxurious business cards made up of a yellow core layer sandwiched between two layers of Kraft card. These give a sustainable yet luxurious look with an extremely tactile weight and feel.

25/02/2024

Great feedback from our customers and a great brand to create… Got back to my artistic roots with this one and used charcoal pens to create a series of loose sketch style illustrations!

20/09/2023

My continued development of the new posters. I’ve always been interested in the process of making information aesthetically striking whilst also easily digestible to passes by. It’s a fine balance between fun artistic form vs readability and the function which a poster must perform!
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I feel these are just the trick. What do you think?
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18/09/2023

My original Friends of Ham branding was a landmark project for me so it was a great pleasure to be asked to rebrand them a whole 10 years later! It was important to us all to retain the independent look and feel of the original branding while giving it a fresh new makeover. I feel we’ve achieved this with a contemporary new look that feels elegant but yet playful. We’ll be rolling out the new look gradually over the coming months across all touch points, website and shop frontage but we’ve started with promo for their forthcoming and new magazine adverts as you can see here…
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09/04/2023

We’re having a little walk round Whitby this morning after a lovely wedding here last night. Fantastic to see the branding I did for still looking as fresh as the day I did it nearly a decade ago. Great design is timeless!
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31/03/2023

What an absolute pleasure to see everything come together to create a stunning visual experience for the customers. Chuffed to bits with this project and great to meet the lovely folk for a few beers last night 😀
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28/03/2023

New poster design for We’ll be there later this week for the grand opening!!
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11/03/2023

Had some fun with this one!
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After designing the branding back in 2013 and continuing to work with the team there, it’s been a huge delight to be able to design the branding for their new bar opening at the end of the month in the Northern Quarter of Manchester.
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Inspired by an art deco French sculpture from the 1920s and the flow of liquids that make their way through a brewery and eventually into our mouths in the form of fine craft beers…not only did I get to create the logo and brand style but I also had the chance to create some original wall art, including a 9m long mural!
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Join us at the launch event on the 31st March.
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