29/06/2023
π There's a lot happening with attribution modelling and marketing analytics right now.
π In my latest podcast episode, I had a great chat with Gabriel Hughes, a trailblazing attribution expert with over 30 years of experience in the field.
π§From decoding attribution models to navigating changes in cookies and analytics platforms, this conversation is a goldmine of knowledge and practical insights.
πCheck out this short clip and be sure to watch the full episode to level up your data-driven marketing strategies!