Windmill Startup Coaching

Windmill Startup Coaching I Help Mid-Career Tech Professionals Build A Consulting Business Alongside Their Day Job Using The 3 Pillars of Success Blueprint
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08/10/2026

You probably don’t need another qualification.
You need to get better at framing the skills and experience you already have around a problem someone is willing to pay you to solve.

That’s often the gap between being experienced and building a consulting business.

Someone bought my book in July. We've been in touch on and off ever since, and last week he joined a webinar and booked ...
01/10/2026

Someone bought my book in July. We've been in touch on and off ever since, and last week he joined a webinar and booked a call.

But before we finished, I asked if he'd share what the book had actually done for him. This is what he sent back.

The part I keep re-reading is the year of research before he found the book. That's the bit people don't see. He'd already done the hard work of looking.

The book didn't hand him anything he hadn't earned, it just pulled a year of scattered thinking into something he could act on.

That's really all I set out to do with it. Put the pattern in one place, so the next person spends less time lost than I did. I am just as happy as he was

Congratulations to Mario and his partner on the first offer. Genuinely made my week.

Check out the bio for the book link.

22/09/2026

The pattern I keep seeing in these conversations: people rarely get stuck on which option to choose. They get stuck not choosing at all. And staying undecided feels safe. It just quietly keeps you where you are.

I get it. I've backed plenty of things that flopped. An Amazon business, blogging, forex, crypto. Consulting was the one that finally worked. A bad decision in the past makes the next one feel heavier than it is.

So now I care less about closing someone and more about helping them actually decide. Even if the answer is no. A clear no beats another year of maybe.

What's the decision you've been circling?

10/09/2026

Your job might change. Your experience doesn’t have to become irrelevant.

If you’ve spent 20 or 30 years building a career in tech, AI can feel like a pretty uncomfortable conversation.

Some of the work you’ve spent years getting good at can now be done faster by a machine.

But your judgement, relationships, experience, and ability to handle situations that don’t come with a manual are still yours.

The question is what you do with them next.

That’s something worth thinking about before the job forces you to.

If you’re a senior tech professional wondering what comes next, join us for the webinar this 14th of September. 👉Link in the bio.

08/09/2026

In 2026, there are probably 2 ways to think about your career as a tech professional.

1. Keep doing the work you've always done and hope your role stays valuable.

2. Start thinking about what your 20 or 30 years of experience can do outside the job that gave you the title.

AI is already changing parts of tech work that used to take years to learn.

That doesn't mean your experience is becoming worthless.

It means the valuable part of your experience may be changing.

Your judgement. Your relationships. Knowing how to handle a difficult client. Walking into a messy situation and knowing what questions to ask.

Those things don't disappear because AI can write the code, analyse the data or automate the process faster.

The uncomfortable part is that many tech professionals won't start thinking about this until the job is already changing around them.

The job might disappear.
Your experience doesn't have to.

Click the link in my Bio to register on my FREE webinar.
Don't miss it! 😉

If you’re a tech professional who’s just started building your social presence, it’s easy to get caught up in the number...
03/09/2026

If you’re a tech professional who’s just started building your social presence, it’s easy to get caught up in the numbers.

Followers. Views. Likes. Connections.

Because that’s what we keep seeing online.

I started with that mindset too. But the more I post, the more I realise the number doesn’t tell me much.

I’ve had people book discovery calls with me who weren’t even following me.

They just came across something I shared, it spoke to where they were, and they reached out.

That’s a very different kind of growth.

You don’t necessarily need thousands of people watching what you do. You need a few of the right people to understand what you know, what you’ve been through, and how you might be able to help.

For me, that’s been much more valuable than watching the follower number go up.

Keep sharing. Keep learning. Keep putting your experience out there.

You never really know who’s reading.

If this resonates with you, this 16th of September, I have a FREE webinar if you are planning to do consulting alongside your job.

Follow for details. Will be posting it here.

He was making £20,000 a month. Then it dropped to £7,000.💼 the same work👤 the same client ⏰ same hoursThe difference??? ...
27/08/2026

He was making £20,000 a month. Then it dropped to £7,000.

💼 the same work
👤 the same client
⏰ same hours

The difference??? The structure has changed.

That’s when I started thinking differently about what a “business” actually is.

You can be earning serious money and still be completely dependent on your own time.

If you stop working for 30 days, does your income stop?
If your biggest client leaves, does your business disappear with them?

If you stop chasing contracts, does your pipeline dry up?

That's the contractor trap.
Contracting isn't necessarily bad.

For many people, it's a great way to build expertise, cash flow and relationships.

The danger is staying there forever.

Because eventually, you want your expertise to become something you can package, document, repeat and scale rather than starting from zero every time you get a new client.

The goal isn't simply to earn more from your time.
It's to build something that becomes less dependent on it.
£20K → £7K is the warning.

The structure behind your income matters.
Save this if you're building a business around your expertise.

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