06/02/2026
Yesterday I went to the Women in Tech SEO Festival — and I came away with my head buzzing (in a good way).
SEO never stands still. Algorithms change, best practice evolves, and just when something feels settled, Google shifts things again. What I love about that is the constant learning — testing, sharing ideas, and focusing on what actually helps real businesses grow.
I left with pages of notes and plenty of insights I’m already taking into my client work — answering the questions I hear all the time:
How do I attract more leads and more leads from high intent clients?
What should I focus on next?
How do I stay consistent with blogs and newsletters?
That’s where my work sits. Clear strategy, steady support, and SEO that helps businesses stay visible without burning out.
Grateful to do work where learning directly benefits the people I work with.