29/09/2025
We completed a full rebrand for WTA Group, including a UX/UI redesign of their website, to better reflect their expertise in freight forwarding and commitment to sustainability and customer-focused logistics.
The project began with a rebranding workshop to clarify WTA’s values, messaging, and visual direction. This resulted in a refreshed identity featuring sharper typography, a modern colour palette, and cleaner iconography—projecting clarity, trust, and innovation.
Next, we focused on the user experience, ensuring customers could easily explore services like sea, air, road, and rail freight, customs brokerage, and warehousing. We simplified navigation, clarified the content hierarchy, and made every page intuitive and easy to navigate.
Since the rebrand and website launch, WTA’s messaging is sharper, users move through the site with greater confidence, and the refreshed design makes complex logistics services feel modern, approachable, and easy to understand.