30/04/2026
I can pretty much guarantee that whenever I look at a website of a garden or interior designer I’ll see an ‘our process’ page rather than services pages.
Please tell me they are not teaching this on design courses in business modules?
When we dig a little deeper, usually people structure their sites like the big names do. They think because they are successful they should emulate them and that it’s correct.
But, guess what? People who want to work with a big name will type it into google and find them because they have seen them in a magazine or on tv or a book.
You can’t our process an established studio and no one is going to book you when you’re sharing your process is the same as everyone else.
I’m yet to see the process different from studio to studio because everyone follows the same stages.
Read the caption to see what you should be doing on your website.
Let me know if you’ve got a process page and why you use one, I’d love to know!