Milk It Digital

Milk It Digital Straight up SEO. Want to Milk it?

08/04/2026

What the crap. You finally start to get your head around SEO, then along comes AI search with Gemini and ChatGPT, some bro banging on about GEO (whatever that is) and you are back at square one, exhausted. Overwhelmed. Wondering if you need to start again.

Just can't be bothered, right?

But hey - good news. You don't need to start again.

If you've been doing good SEO, and by that I mean: clear messaging on your website, talking to your ideal customer and providing how you fix their issues, well planned out pages - then, you've got GEO/AI search covered too.

You don't need to be doing hacks, you don't need a new strategy, and you definitely don't need to be vibe coding anything.

Want to see how you shape up Vs a competitor?

👉🏼Follow the link in my bio and run a free health audit.

Get an overview of keywords, performance and on-page tips you can do right now to help your SEO AND AI search.

Gorgeous.

03/10/2025

A luxury chocolatier came to me with one goal:
👉 Get more people buying their chocolates online.

Simple? Not quite.
The market’s packed, shoppers are cautious, and I only had five hours a month to work with.

Here’s what I did instead of faffing about:
✔️ Matched the right searches to their categories and products
✔️ Fixed site issues that were holding pages back
✔️ Sharpened titles, descriptions and copy
✔️ Optimised images + sorted links and redirects
✔️ Set them up in Google’s organic shopping

And in just six months:
🍫 71% more new visitors
🍫 25% more revenue
🍫 Nearly double the organic traffic vs last year
🍫 Seasonal ranges (like advent calendars + Valentine’s) sold out

Even with soaring costs, SEO helped them pull in more visitors, new customers, and more sales.

Proof’s in the (chocolate) pudding.

Want some? Let’s chat. 🥛

Refresh of brand photos with the ever amazing - it was still 30 in the sun at 6 pm and it was HOT 🥵🔥 📸 Taken at Bolt He...
20/07/2025

Refresh of brand photos with the ever amazing - it was still 30 in the sun at 6 pm and it was HOT 🥵🔥
📸 Taken at Bolt Head on the South West coast path, just outside Salcombe

I cut my teeth with SEO when I was a marketing manager over 12 years ago.And this might sound like a familiar story to y...
21/05/2025

I cut my teeth with SEO when I was a marketing manager over 12 years ago.
And this might sound like a familiar story to you.
We had an agency running it for us, but I always struggled with the messaging and the targeting.
I felt like there was something missing, something was off.

I already had oodles of experience with websites, as I'd built my fair share of blogs on WordPress and had a good knowledge of code.

The more I questioned, the more I learnt. I remember discovering Google's Webmaster Tool (now Google Search Console) and finding out I could 'tell' Google to go visit the site and index the changes.

I remember learning about keywords and intent, figuring out how rankings change and reading about the updates happening.

And that was it. It was the doing, the learning and making the changes that taught me SEO, and that's why after 12 plus years, here I am, still doing the do.

But it's more than that. I don't want my clients, the marketing managers and directors who come to me, to feel like I did. In the dark. That SEO is out of reach. It isn't. I teach as I go. Whether it's my done-for-you service or my DIY SEO Hub, which teaches you as you do it. It's always open, honest and transparent.

If you feel unsure about your current SEO provider or need support, I'm here. No sales, no gimmicks. Just a straight-up (and proven) love for SEO.

25/03/2025

✋ Not an SEO expert? No problem.

If you're a marketer who's suddenly in charge of “doing SEO” for clients, this one's for you.

My latest blog post walks you through a full SEO plan you can actually follow—without needing to hire an agency or pretend you're a Google algorithm expert.

🧠 Keyword ideas in minutes
🛠️ Easy site audits
✍️ Content that ranks
📈 Reports clients love

SEO made doable, thanks to The Milk It Hub.

🔗 Link in bio to read the full post!

SEMrush got you in a pickle?Ahrefs has too many bells and whistles?You aren't alone.Both are great platforms, and I use ...
16/07/2024

SEMrush got you in a pickle?
Ahrefs has too many bells and whistles?

You aren't alone.

Both are great platforms, and I use them myself - but sometimes you just need a platform that satisfies your brain juices with all the things you need to run a successful SEO strategy, but without all jargon, friendly UX and an easy action plan you can follow on a monthly basis.

Guess what?

I have that platform.

It's called the Milk It Hub and it's a guided SEO tool, it's like having a mini-me in your computer, showing you what to do, why you should do it and how to do it.

Sounds pretty lush doesn't it.

Here's a quick breakdown:

👉🏼Bespoke login panel

👉🏼Dashboard containing an overview of your SEO health

👉🏼Fully guided SEO tool, tells you what to do and how to do it and will even write it or you

👉🏼Set your own time - 1, 10, 50 hours a month? No problem. The platform will pull the most urgent actions to deal with

👉🏼Unlimited users, no extra cost

👉🏼Keyword research and SERPs monitoring

👉🏼Your own SEO strategy

👉🏼Local SEO

👉🏼Google Business Profile optimisation

👉🏼Traffic and keyword ranking

👉🏼Competitor ranking, keywords and backlinks

👉🏼Content ideas

👉🏼Digital PR opportunities

👉🏼Access to my Slack channel for support, networking and tips

👉🏼Discounted Power Hours if you need a helping hand

👉🏼Cancel anytime

Want to Milk It Yourself? Pop me a DM ☺️

Wanna Milk Your SEO?I do.It's not the dark arts, it's not confusing, but it does take a clear strategy, knowing who your...
06/06/2024

Wanna Milk Your SEO?

I do.

It's not the dark arts, it's not confusing, but it does take a clear strategy, knowing who your audience is and what they need.

If you can deliver that, I can deliver SEO.

Let's chat.

Need to get your SEO sorted once and for all?Good thing you found me 🙋🏼‍♀️Here's how we can work together:🥛 Audits, both...
06/06/2024

Need to get your SEO sorted once and for all?

Good thing you found me 🙋🏼‍♀️

Here's how we can work together:

🥛 Audits, both free and paid! Visit the link in my profile to give the free one a twirl

🥛Done for you - monthly retainers, delivering fresh SEO direct to your online doorstep.

🥛Milk It Yourself - my super awesome DIY guided SEO tool. We'll get you ranking in a jiffy.

🥛 Need keyword research? No problem.

🥛 Mini Milks - tasty power hours to cover all things SEO and Google

🥛Training - need to get tooled up in search engines? Bespoke training it is!

🥛 Moving a website? Hold onto your hat - I'll make sure Google doesn't hate you and you lose all your lovely rankings.

🥛Google Business Profiles - that thing you all hate, and I love. I'll take the chore of managing it for you.

Basically, if it's to do with SEO and Google, I'm your woman.

Hey, I'm Alice! 😊 I'm your friendly SEO, here to solve all your Google woes and website ranking issues.Searches engines ...
06/06/2024

Hey, I'm Alice! 😊

I'm your friendly SEO, here to solve all your Google woes and website ranking issues.

Searches engines got you in a spin?

I hear you.

Pop me a DM, hit a link in my profile or save this post for later and let's get chatting SEO. It ain't all bad 😉

05/06/2024

A business doesn't get far without its customers, so keeping your client base happy is pretty damn important 💘

Here are 4 ways I keep my clients happy, and why they've stayed with me since I first launched Milk It.

🍼 Honesty. From that first chat, I'll let you know if SEO is right for you. It's not a magic bullet, it's not going to fix a bad product and it takes a healthy budget to do it right.

🍼 Knowledge. I'm a better SEO today than I was three years ago, and in three years time, I'll be way better than I am now. My clients have stayed with me as I've proven that what I do works, and gets results. Forever learning, forever improving. Always Milk'n it.

🍼 I do it all. If you have a monthly retainer package I do it all for you. No lengthy Google Docs full of tasks you need to find time to complete. That's my job and luckily, I flipping love it.

🍼 Proactive, not reactive. Good SEO is being proactive, and not trying to mop up missing alt text or rejigging the odd page title. SEO should be about your business and client base. SEO takes time as we are future-proofing as much as we can and forecasting, not dithering about.

What do you do to retain and support your clients?

04/06/2024

I want to target the whole of the UK, probably the EU and maybe the US.

That's a pretty wide net you've cast there.

Whilst it's proper tempting to push yourself in front of as many people as possible, you do have to reign it in and think about your end client. Are they actually in those places? Who are they? What do they need?

And the biggest question of all - what about your local audience?

You know, all those people and businesses that are right on your doorstep, looking for you, right now. They don't want to work with a faceless company on the other side of the country or the world. They want local expertise. They want someone like you.

One of the easiest ways to target your local community, other than your website and socials, is with a Google Business Profile. You know, that thing you set up, and then left to wither and die, unloved, alongside your Google Search Console account.

Here are four top reasons to get it on with GBP:

🥛 Online local kudos. Keeping your GBP updated with comprehensive information makes your business stand out in Google Search and Maps when potential customers look for your awesomeness, increasing visits to your website, phone calls and website traffic.

🥛Lovely reviews. Ups your kudos even more when everyone waxes lyrical about how flipping great you are and that means more clients!

🥛Data! Google of course has its own insights for GBP, including how people found you, how many times they called you and clicked a link.

🥛Posts! Google is all about relevancy and that extends to your GBP. Regular updates about your business, special offers, events, or useful tips not only help your profile’s appeal but also signal to Google that you are open for business (and pretty good at it too.)

Need help setting up a profile or managing it? I look after a whooping 50 (yes, really) GBP and let me tell you, they absolutely work and bring in so much extra traffic for my clients and sales. Bit crazy not to jump on, isn't it?

If you sign up for a monthly package with me, that’s all included. Or, you can manage your own which is all included in The Hub (including scheduling posts, I’ve just scheduled mine till October

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