13/07/2026
We’re so conditioned to optimise every minute that we’ve forgotten something important.
Ideas need white space just as much as businesses need structure.
Humans are not robots: we’re designed to pause, replenish and renew… but changes to the way we live and work mean we’re under huge pressure to not take it, to ‘optimise’ our time and cram our brains to the max.
But there’s nothing optimal about dropping the proverbial ball… which is far more likely to happen if we try to hold everything alone, or forsake the pause in favour of productivity.
When was the last time you took a pause? If you need it, bookmark this post for the next time you need permission to take a breath 🛟