GiniB Digital

GiniB Digital Are you the Head of Marketing or the Director of a SME? Are you finding marketing your business incredibly time consuming? Let's chat.

I help small businesses stop guessing and start marketing properly.
🌟 Marketing Mix Lab - 8 weeks of clarity
🌟 Fizz Your Brand - logo, branding and landing page that you control
🌟 Plus a free newsletter and blog full of honest, practical insight Maybe you've tried dipping your toes in digital ads, but it's just another thing on your list to do. As a freelancer, I can be flexible to your business n

eeds. If you're launching your new service or product and your team are already stretched, let my years of in-house experience help your team. Perhaps you've got a great marketing team but don't have the in-house resource to run digital ads, then I can help. Don't have a marketing department yet and have been doing it yourself for years? Then I can sit quite happily as your freelance marketing manager, running your social media pages, email marketing and digital ads, we can even work out a marketing strategy together. I've worked in house for SME's for 18 years, include in there a few years at a Digital Marketing Agency, a Post Grad diploma with CIM (Chartered Institute of Marketing) some digital qualifications and courses, and you've got yourself a well rounded marketeer - that's me! My experience includes B2B and B2C in industries spanning; FMCG food, petcare, pharmaceutical, charities, education, health and wellness and events. I bring these years of experience to your SME.

Every week I ask you lovely lot to share your weekly wins, in an attempt to help solo business owners feel a little less...
19/06/2026

Every week I ask you lovely lot to share your weekly wins, in an attempt to help solo business owners feel a little less lonely. Truth is, it's not all rosy. Sometimes it's a bit 💩

This week nearly broke me.

Having to constantly fight for my son and his ADHD medication is exhausting. There's always so many delays, emails, phone calls, dead ends and brick walls 😥

For the last two weeks it's been private consultants wanting more and more money - an extra £2.5k in a year! - which left us feeling really vulnerable and unsupported. Sometimes we just don't have the fight left in us.

This week though, must have been the new moon or something 🌕I had the fight, and I won. I hate being put in a corner and made to feel like there's no option. It's my small victory this week, and thanks to the NHS today, I feel like we won.

Anyone else out there advocating for their kids just to get the support and help they need?

Anyway. I tend to dive into work when the chips are down, and I wasn't letting Negative Nelly get the better of me this week.

🌟Good things happened too - three networking gigs, a landing page built for a client, and a wonderful call with the Marketing Mix Lab crew.

I'm off to drink wine and manifest some more good stuff 🍷

Let me know how your week's been. Good and bad. I'm here for it all.

Bring it on.

17/06/2026

I recommended MailerLite a couple of months ago as one of the best free options going.

I still think it's a good platform. But the free plan just got a lot smaller.

More info in my email...grab weekly tips and tricks!

My eldest and I were at the allotment yesterday evening and I spotted the flowers (maybe weeds..) absolutely covered in ...
16/06/2026

My eldest and I were at the allotment yesterday evening and I spotted the flowers (maybe weeds..) absolutely covered in bees 🐝❤️

And I realised, I've never actually shared why GiniB Digital is called GiniB Digital❤️ It's not just the bloody obvious 🐝

If I only had 10 minutes to promote my business, here's exactly what I would do.
15/06/2026

If I only had 10 minutes to promote my business, here's exactly what I would do.

🌟Every Friday we review the week, in the attempt to celebrate the good bits about working for yourself. Let's be honest....
12/06/2026

🌟Every Friday we review the week, in the attempt to celebrate the good bits about working for yourself.

Let's be honest. Freelancing gets sold as this glorious, liberating thing. And most of the time, it's great.

But this week I've chased an overdue invoice and been blatantly ignored. If you owe someone money and you're ignoring their messages, it's not a cash flow issue, it's just bloody rude 👎

Anyway. Moving on.

Truth is. This week has also been brilliant.

☀️ A catch-up with an old friend and colleague that genuinely put a spring in my step.

🌐 A website built for a community project I'm so excited to be part of. (More on that very soon.)

💛 Some of the most wonderful feedback I've ever had on The Marketing Mix Lab.

📧 And an email subscriber who told me she saves my emails to read back. Not just reads them. Saves them.
That's made my week!

The good stuff always outweighs the rubbish.

What's your Weekly Win!? Please share the love!

Happy Friday. 🥂

11/06/2026

I cannot believe that I do this to myself every day.

Every single morning I write one as long as my arm, full of completely unrealistic expectations.

Set that ad up. Start building that website. Check the stats on that email campaign. Build a strategy for this client. And on… and on.

Turns out there's actually a word for it. Someone told me today: tidsoptimist, it's a Swedish term meaning "time optimist." Someone who genuinely, hopelessly believes there's enough time to do it all.

Well. Guilty. 🙋‍♀️

Do you so it too? And more importantly… how did you get out of the habit?!

I need some help 👇🤍

Rules I follow when I help a client choose between Squarespace, Wix and WordPress.Here's the honest version. Save it for...
10/06/2026

Rules I follow when I help a client choose between Squarespace, Wix and WordPress.

Here's the honest version. Save it for when you're ready to start.

And if you would like a hand working out which one's right for you, book a free call - the link's in my bio.

Thank you to the person who said The Marketing Mix Lab was "one of the most valuable investments" she's made, in her tim...
09/06/2026

Thank you to the person who said The Marketing Mix Lab was "one of the most valuable investments" she's made, in her time and her business ♥️

She's a talented interior designer. And she started out, in her own words, feeling 'pretty clueless' about marketing, convinced everyone else had it figured out.

But she wasn't clueless. She was brilliant at her craft and overwhelmed by the noise around marketing. Those are very different problems.

What she actually needed wasn't more information. It was someone to break marketing into clear, manageable steps, and make it feel safe to have a go.

🌟🌟 Eight weeks on, she finished with a clear plan, a real understanding of her ideal clients, and feeling "far more confident."
So, thank you. For trusting the process, showing up, and reminding me exactly why I do this.

Swipe for a few of her words, and you'll find her full review, plus plenty of others, over on my Google profile. Link in bio.

The next Marketing Mix Lab opens in September. If any of this sounds like you, consider it your nudge.

Address

Tunbridge Wells

Telephone

+447961236143

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