All Matters Digital

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All Matters Digital

Social Media experts for brick and mortar businesses |Facebook|Instagram|LinkedIn. Message us now! All Matters Digital was founded by Pavlina A.

and Pavlina T, or as our friends call us, 'the Pavlinas', and is based in Newcastle, UK. We started this agency for one reason; to help small businesses to increase their online presence and generate leads without "selling" or being "salesly". For us, social media is all about being social and building connections with prospects. We believe in:
✔️authenticity
✔️building relationships and
✔️star

ting a two-way conversation with your clients. The ultimate goal of a business is sales, and we achieve that by focusing on the conversation. Because "conversation is the new lead". Business is an Elite Professional sport, and as an elite athlete, you need a coach that can take you to the next level. We are that coach you need by your side to succeed, and we take pride in what we do. We help you with your business social media accounts and advise on marketing, sales, and customer service techniques. Feel free to join in with the discussion and comment on our posts. If you have any questions about our services, please contact us via email or private message our page.

31/05/2022

Do you take your phone to the toilet for a quick social media scroll?🤔

Well, you are not the only one.😂

But did you know that social media breaks improve your well-being and mental health?💡

I am sure you did.💯

This time we are putting it into practice and switching off everything.

From tomorrow until the 12th of June the Pavlinas will be on holiday.🏖️

We will come back on the 13th of June with more exciting content.

Enjoy and see you on Monday the 13th of June!😎

30/05/2022

🌟 June is packed with great content opportunities 🌟

If you struggle and need some help, check out today’s post. 👇

You may find great National Day ideas that can fit your business.

❗ WARNING ❗

Use National Days as content ideas that will complement your existing content strategy, and use them where they fit with your brand!

💬 Have you planned your content strategy for June?

⏭️ Follow us on for more Social Media Marketing Tips

27/05/2022

If you are a visual person, you would have noticed this by now…

With our attention span decreasing more and more, visuals are essential when creating your social media strategy.

👉Our brain processes an image in 13 milliseconds

👉90% of the information that goes to the brain is visual

👉65% of humans are only visual learners.

So, to get your audience to stop scrolling, you must create visually fantastic creatives…

…and then accompany it with a fantastic copy.😎

💬 Are you producing the most effective creatives for your brand?

⏭️ Follow us on for more Social Media Marketing Tips

26/05/2022

If you are struggling with content creation, then read this…👇

Creating content for a specific stage of the customer’s journey has a significant impact and is meaningful to your target audience.

How to do that?

Identify the stage your audience is at and create content that meets them there!

STAGE 1: CONNECT

👉Branding & Awareness: This takes a lot of time since the audience has never interacted with the business before.

At this stage, you help your audience understand and appreciate the use of your service.

STAGE 2: CONSIDER

👉Engagement & Storytelling: This is when the customers are aware that they have a problem and are trying to find the best solution.

The audience has engaged with the company but is yet to take meaningful action.

STAGE 3: CONVERT

👉Conversion: This is where the customer decides ‘what’ to buy.

The customer has shown high intention but is yet to convert.

👉Completion: This is the last part and is where the customer becomes from a lead to a sale.

TAKE HOME MESSAGE: Consider the customer’s journey when creating your content.

💡But always remember to be: original, unique, informative and exciting.

⏭️ Follow us on for more Social Media Marketing Tips.

25/05/2022

Are you a business owner who wants to make more sales from social media?👇

Well, and who doesn’t?!🤷

More and more small businesses are entering social media platforms with the hope to attract more customers and generate sales.

And what do they do?

They keep posting sales posts after sales posts and hope to make a sale.🤦

But there’s an issue with this.

See, your followers’ motivations for using social media are in stark contrast to why companies use social media.

A recent report has presented the top 5 reasons people use social media and guess what…

buying was not one of them! (Surprise! Surprise!)

People are on social media to interact and start conversations with others.

And that’s what you should be doing as a company.

So give your audience what they want and create relevant and valuable content for them.🤗

Check the 5 reasons why you should be doing this in today’s carousel!

💬What do you think?

⏭️ Follow us on for more Social Media Marketing Tips.

24/05/2022

If you are struggling to create content and posts that resonate with your clients, check the formula below 👇

You are not the only one who creates posts that you think are awesome and then they flop. It happened to the best of us. But after working with a range of social media business accounts we only have one tip to share:

The most successful posts are the ones focused on your audience!💯

Next time you create a post, follow the WWWH Formula and ask yourself:

👉 What unique perspective can you offer to your audience?

👉 What are your client's pain points?

👉 What can your clients get from interacting with you?

👉 How can you make their experience as positive as possible?

💬 Do you follow a similar formula when creating content? Share it with us.

⏭️ Follow us on for more Social Media Marketing Tips.

20/05/2022

If you are a business owner who struggles with their content on social media, then this post is for you…👇

Social media have become part of our life, and they are here to stay!
For a big portion of small businesses, Facebook and Instagram is their primary way of interacting with their customers.

But what happens when mistakes are happening?🤔

💡The solution is simple; read this post and if you want more in-depth help, contact us.

Book a free call with us, and let us pull the weeds that are choking your online presence.
https://calendly.com/allmattersdigital/freeonetoone

19/05/2022

Are you a person who loves changes?🤔

Well, don’t we all?🤷

Change means innovation and improvement.⭐

However, it seems that whenever Facebook announces changes and updates my heart sinks 😵

It seems that any changes that Facebook and Instagram have done lately have made things more complicated.🤦

💬What do you think? Do you relate with us or do you like Facebook and Instagram as they are now?

❤️Tap if you like

18/05/2022

If you struggle with posting engaging content, then this post is for you…👇

Facebook and Instagram keep changing all the time, and as time passes, you see your engagement getting lower and lower.

How to fight this? Read below

💥Three secrets for an engaging content💥

👉Authenticity and consistency:
Show your authentic human site, share your values, mission and vision, show your struggles and share your wins. People buy from people! Keep doing it consistently.

👉Educational content:
It’s all about them and what value you can offer your audience. Educate, entertain and inspire your audience.

👉Interaction with your audience:
You would have talked to your customers in real life. Do the same on your social media. Show actively how much you appreciate them by replying to their comments. Build rapport and relationships with them.

💬 Which one do you find is more valuable of the three we shared?

⏭️ Follow us on for more Social Media Marketing Tips.

11/05/2022

Scheduling softwares are your best friend for a consistent social media presence!

Social media can be hard for business owners, for lots of reasons.😟

We know that many of you are struggling to keep consistency on social media.

While the reasons behind this can differ, there’s one common reason.

“I don’t have time to post every day at specific times.”⌛

The solution is simple: Schedule them in advance.💯

Here are the five (free and paid) scheduling software we like.

💬 Do you use scheduling softwares for your posting?

⏭️ Follow us on for more Social Media Marketing Tips.

09/05/2022

Are you a business owner struggling to post consistently on social media? Then this post is for you…

We know how you feel and why you fail to stay consistent. Some people would call them excuses, but here are the two main reasons why you don’t post consistently:

Work gets in the way.

You don’t know what to post.

You don’t have to feel bad. The good news is that there’s a solution.

Not only one but five solutions.🤩

Check today’s carousel and see what you can do to stay consistent and win on social media.

💬Do you need some help with your social media accounts?

📅Jump on a FREE strategy call with us, and let’s work on your success. (https://calendly.com/allmattersdigital/freeonetoone)

⏭️ Follow us on for more Social Media Marketing Tips.

05/05/2022

“Being a social media manager is an easy job - you spend all your day scrolling on Facebook and Instagram, commenting on photos and videos.”😲

While we wish that was the case, unfortunately it is not.🙅

Social Media Manager - one of the most underrated and undervalued jobs.😔

We are a copywriter, graphic designer, video editor, PR manager, data analyst, customer advisor, content creator and editor, and community management for our clients.

All the above need time, skills and knowledge to put them all together and create a successful post on a social media platform.

💯Social Media managers deserve more credit than we get, and we are shouting to all the social media managers:

“ You are all amazing! Don’t forget that!”

💬 If you are a social media manager let us know in the comments.

💬 If you are a business owner who is dealing or have dealt in the past with their own social media, tell us if you agree.

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Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

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+447759214764

Website

http://www.allmattersdigital.com/

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