50 Blue

15/03/2022

💡 Have you had your light bulb moment? 💡

Sometimes digital marketing can leave you feeling a bit lost and left in the dark, but here at 50Blue, we can illuminate the way. We provide 'no fluff' digital marketing for B2B brands.

Now's the time to turn on the light - get in touch - send us a DM.

11/03/2022

Introducing our new partner ... Have you heard of the Snöball effect?

Take your marketing by storm with peer-to-peer influence, and use the power of your current audience to;

❄️ Grow your event’s audience and community
❄️ Build your memberand subscriber base
❄️ Leverage your contentfor lead generation

Want to learn more? Get in touch for a free 17minute demo - send us a DM / [email protected]

08/03/2022

Today the world celebrates the achievements of women across the world.
But, knowing gender bias exists isn't enough, we need to make global change happen every single day and not just on International Women's Day.

Together as a community, we can break down gender bias for a better future for everyone.

01/03/2022

SEO is often referred to as a ‘dark art’ but it’s a massively misunderstood area of digital.

When you break it down into bite-sized chunks it’s much easier to understand, and optimising your website for search engines can make a huge difference to your brand.

SEO gives you the power to answer the questions your customers are asking, which will provide you with an authoritative voice in your field.

Ultimately, SEO will increase visibility, boost organic website traffic, build trust and earn you brand loyalty.

Not sure where to start with your SEO? Let’s Talk.
[email protected]

25/02/2022

You've done all the hard work by raising awareness, building trust, generating leads and converting to sales, so why would you let those valuable customers go?

A common mistake is that many businesses don't look at the bigger picture and how they can utilise a positive interaction with a new customer and build a community.

Keep the connection growing with amazing customer service, regular communication of news and offers, and advocacy campaigns. Word of mouth and positive personal experiences are some of the best forms of marketing!

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We work in collaboration with our clients to create strategic marketing plans that will keep on giving and connecting with your audience. Send us a DM for more info 📲

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21/02/2022

If your ideal customer has never heard of you, how can you expect them to buy from you? 🤔

Not enough small businesses focus on the top of the funnel marketing activities that raise awareness and establish trust, with their main focus being on bottom-funnel activities. But, small businesses will benefit from a full-funnel marketing strategy, and if you've not got one in place, you should start thinking about it.

Instead of focusing only on sales, a full-funnel marketing strategy considers each step of the customer journey and provides touchpoints at every stage, ultimately resulting in conversions. 

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If you want to hear more about full-funnel marketing strategies - send us a DM 👌

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21/02/2022

If your ideal customer has never heard of you, how can you expect them to buy from you? 🤔

Not enough small businesses focus on the top of the funnel marketing activities that raise awareness and establish trust, with their main focus being on bottom-funnel activities. But, small businesses will benefit from a full-funnel marketing strategy, and if you've not got one in place, you should start thinking about it.

Instead of focusing only on sales, a full-funnel marketing strategy considers each step of the customer journey and provides touchpoints at every stage, ultimately resulting in conversions.

🌟🌟🌟🌟🌟

If you want to hear more about full-funnel marketing strategies - send us a DM 👌

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14/02/2022

💕 Happy Valentines Day 💕

We're spreading the love to our amazing clients and partners, who make our hearts bounce... much like a bad landing page!

09/02/2022

Start the snowball effect and gain momentum on your marketing activity with 50Blue and Snöball.

We are proud to be partnering with community marketing & audience growth platform event marketing that mobilises an existing audience into becoming influential advocates to drive audience acquisition, retention and engagement.

Every member of your community has influence – Snöball lets you tap into that influence, using your content and your audience to build awareness and generate new leads.

Read more about the partnership here: https://bit.ly/3ss5O8S

Snöball is a community marketing & audience growth platform that mobilises an existing audience into becoming influential advocates to drive audience acquisition, retention, and engagement. Using peer-to-peer influence will increase your content reach, grow your network, and amplify your event, wit...

09/02/2022

What have you done recently to think outside the box?

Thinking outside the box is such a cliche phrase, but it doesn't hurt to take a fresh, new perspective for your marketing strategy.

It's time to shake things up:

💥 Pay attention to what's happening outside your industry
💥 Listen to your consumers and those closest to them
💥 Create a remarkable, unforgettable customer experience
💥 Don't be afraid to try new things and be the disruptor
💥 Make it personal and keep customers coming back again and again

We offer no fluff digital marketing for B2B brands and help them to define and realise their ambitions. If you need some help to 'think outside the box' get in touch.

07/02/2022

Did you know there are three mistakes that businesses regularly make when creating their marketing strategy?

Marketing Mistake #3 is no long-term brand vision is in place

Short term goals are the building blocks of a long-term objective. At 50Blue we help you realise your ultimate marketing objectives then break them down into small SMART bite-sized pieces that will help you on the road to success.

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We work in collaboration with our clients to identify short- and long-term strategic marketing plans that combine business intel with innovation to help you achieve real results.