Fresh Impetus

Fresh Impetus Straight talking Marketing consultancy for SME’s and Start-Up’s. We help businesses grow with practical, innovative & cost-effective Marketing solutions.

22/01/2019

Your sales copy is the clincher in any marketing strategy. Even if you do an excellent job marketing your product, if you don't have a compelling sales page with compelling copy, all your efforts will be in vain. Writing compelling sales copy isn't just about knowing how to write, but

21/01/2019

Chart of the Week: Almost half of marketers now use to content to drive over 50% of their marketing campaigns, showing that content really is still king.

21/01/2019

Market research is more than numbers. As Coca-Cola learned, failing to understand the broad range of customer motivations, triggers, and emotions can...

21/01/2019

Using smart speakers as a marketing channel Voice technology will be huge in 2019, with smart speakers driving this revolution. Let’s look at some of the key ways voice can boost marketing activity.

20/01/2019

Do your A/B tests cover your marketing funnel from acquisition to conversion? If not, this might be the Whiteboard Friday for you. Learn methods for testing both SEO and CRO changes together for optimal results.

19/01/2019

In influencer marketing, audience engagement is key. Micro-influencers have passionate followings--and great endorsement power. Here's how brands and marketers can harness that power.

19/01/2019

Every great data-driven marketing program rests on a foundation of data integrity and data ownership. Consider these nine tips to help you lay that foundation in your marketing organization.

19/01/2019

Most small and midsize business owners work 3+ hours on weekends and check business-related emails, calls, and texts during their free time. See more SMB work-life balance stats.

18/01/2019

The hidden dangers of planning a content marketing campaign The big mistakes that content marketers need to avoid when planning their campaigns While many are aware of the benefits and importance of content.

18/01/2019

New technology disrupting digital marketing [Infographic] To know how to adapt, you must first identify the so-called ‘disruptors’ that are set to change the world of digital marketing as you know it Perhaps.

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Unit 78, Waterham Business Park, Highstreet Road, Waterham
Whitstable
ME139EJ

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Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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Big agency expertise… with a boutique, personal approach

Fresh Impetus is a highly experienced collective of marketing and communication specialists, out-and-out focused on helping clients win the hearts, minds and wallets of their customers.