25/09/2026
Which social media platforms should your business be using?📱
The best fit will depend on your business, who your customers are and what you want to share.
Facebook: Useful for keeping customers updated, sharing news and running targeted ads.
Instagram: A good option if you have products, projects or services to show through photos and videos. 📸
LinkedIn: For connecting with other businesses, sharing your expertise and recruiting.
Pinterest: Well suited to interiors, fashion, food and DIY, where people are looking for ideas and inspiration.
TikTok: A place to show how something works, answer common questions or share a bit of day-to-day life in your business. 🎬
You don’t have to be on every platform. It’s worth choosing a few that suit your customers and that you have time to keep up with.
Want help with your social media? Get in touch with our team at topclick. We’d be happy to talk through your options: https://www.topclick.com/