Fresh Influence

Fresh Influence A top performing and fast growing TikTok Agency, supporting businesses to scale through the power of social commerce and killer content!

We’re really happy with these ad results for a new client. We reset the campaign and made some tweaks and within a week,...
15/03/2026

We’re really happy with these ad results for a new client. We reset the campaign and made some tweaks and within a week, this is the performance difference ✨

This client has already scaled their business incredibly well on TikTok Shop and has partnered with Fresh Influence to help take it to the next level and take some of the challenges out of their hands, to buy some time back and increase sales & profitability of the shop.

We’ve increased ads budget today and no doubt we’ll be checking in again soon with an even higher ROI increase 🙌🏼

If you’re a brand struggling to make TikTok Shop GMV MAX ads work for your business or you’re looking to scale your brand on TikTok Shop, let’s chat! DM us and let’s book in a Zoom or in-person meeting to discuss further ✉️

Focus mode activated 📈It’s that time of year where lots of exciting new clients are joining us, ready to scale their bus...
03/03/2026

Focus mode activated 📈

It’s that time of year where lots of exciting new clients are joining us, ready to scale their business to new heights with the power of TikTok Shop and our results-driven, experienced agency.

We’re super excited about the new partnerships we have and are already straight to work on scaling these brands through proven winning strategies to not only increase overall GMV but to grow profit and increase the TikTok halo effect too 💰

If you feel like you’re on the fence with TikTok Shop, there is no better time than now, to start. No pushy sales here, send me a DM and I will personally respond and have a chat answering any of your TikTok questions to see if TikTok Shop is right for your business.

17/02/2026

1-1 Mentoring problem solving 🙌🏼

Our 1-1 mentoring client spoke about the topic of TikTok Shop discounts, a common topic of conversation amongst brands trying to be more profitable.
We discussed the concern, I understood why this is a problem for their brand and the barriers in being able to enter all of the campaigns and gave my client two different options on how to succeed around this.

This allows them to still hold the power and decision making whilst giving them options and strategies that may work better for their business.

If you need support with getting TikTok Shop to perform or want to upskill your marketing team in TikTok Shop to keep it in-house, our 1-1 mentoring session is perfect!

✅ 6x 1 hour sessions
✅ Full WhatsApp support
✅ Each session to your current level of confidence & knowledge, along with business needs
✅ A TikTok Partner supporting you with your strategy and providing you with experienced insights
✅ Finish the sessions feeling confident & knowledgable in the next steps to success

DM me the word ‘MENTORING’ for more information ✨

A huge myth on TikTok is that you cannot market or sell higher priced products and it’s all impulse buys ❌ ⁣⁣Sure, TikTo...
28/01/2026

A huge myth on TikTok is that you cannot market or sell higher priced products and it’s all impulse buys ❌ ⁣
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Sure, TikTok Shop drives impulse purchases but it is also a discovery platform, showing people why they need your product. Whether it’s £5 or £500 if you have a great offer, an engaging way for customers to shop and content that truly sells your product and why your target market need it, you WILL get sales! ⁣
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If you’re questioning if your product can sell on TikTok Shop, the likelihood is that your downfall is not your product, it’s your strategy. ⁣
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Let’s talk strategy, drive discovery and scale your brand 🤝🏼 ⁣
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DM me the word ‘STRATEGY’ and let’s chat!⁣
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26/01/2026

Is your business relying on people who already have the intent to buy? If so - you’re already losing on TikTok Shop ❌⁣
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TikTok Shop is not a platform where people just find you because they want to make a purchase, it is a unique platform all around discovery and pushing traffic to your shop. You have to show up consistently and educate & entertain your audience to connect them with your product and brand. ⁣
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This is where brands go wrong - TikTok Shop is social commerce where sales and marketing come together, you don’t get one without the other. ⁣
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On Amazon, people are searching for your brand or product, on TikTok Shop people only just discovering it ✨⁣
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To learn more about TikTok Shop and build your knowledge, hit the follow button ✅ ⁣
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26/01/2026

To make big money as an affiliate with less time spent, here is the framework I used 👇🏼⁣
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Stop focussing on quantity over quality and instead take time to strategise your content and tick all of the boxes the algorithm is looking for! ⁣
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Want to learn more about TikTok shop? Hit the follow button and also join our Facebook group for insights and insider knowledge 🔗 in bio
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22/01/2026

“TikTok Shop doesn’t work for us because of the tight margins and discount culture”
If you believe this, you aren’t seeing the wider picture and the halo effect that TikTok Shop has.

TikTok Shop is a discovery platform and generates awareness and educates the target market on the product - often they will make the purchase at a later date through Amazon or your website.

It’s very difficult to measure the halo effect of TikTok Shop but it’s there and here’s a great example of how I did this for a brand and boosted their Amazon sales hugely too.

If you don’t think you can make TikTok Shop work for your brand, let’s have a chat anyway! I can provide more insight to help you make the decision. DM us 😊

21/01/2026

Let’s break down our framework for you to make more money on TikTok Shop as an affiliate 💸

This is how to create the perfect video that ticks the boxes for the TikTok algorithm 👇🏼

- Ideally keep videos 30-40 seconds long but absolutely no longer than 60 seconds
- Use a very strong hook in text-on-screen and in your voiceover or talking to camera
- Always use a voiceover or speaking directly to camera, avoid trending sounds
- Show the product out of the packaging in the first frame of your video
- Demonstrate and explain the product and share your personal experience with the product, not just what is written in the product listing
- Include the price point and any relevant discounts at the time of posting
- Only link one product
- Use a very clear call to action verbally and in text-on-screen

Save this for when you’re creating your content and send to an affiliate to share the help 🤍

The biggest mistake we see on TikTok… people and brands treating it like it is Instagram.⁣You NEED a different content s...
15/01/2026

The biggest mistake we see on TikTok… people and brands treating it like it is Instagram.⁣
You NEED a different content strategy for TikTok 🫣⁣
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Polished, pretty, cute, over-edited and aesthetic videos are a no, no on TikTok ❌ ⁣
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TikTok content HAS to deliver value in the context and be authentic with no over-editing. It needs to be designed to be watched over and over, with fast cuts and clear value or entertainment. TikTok is where you must use a strong hook in every piece of content for both TikTok Shop AND organic content. ⁣
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Stop being lazy or cutting corners with your content! Follow us and join our Facebook group 🔗 in bio to learn how to craft content that is native to the TikTok platform 👏🏼⁣
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What’s your 2026 personal & business ins and outs? 🤔 let us know in the comments! #2026
08/01/2026

What’s your 2026 personal & business ins and outs? 🤔 let us know in the comments!

#2026

If you aren’t getting a strong and consistent ROI on your TikTok ads, something is going wrong 🤔 ⁣⁣Too often we see bran...
07/01/2026

If you aren’t getting a strong and consistent ROI on your TikTok ads, something is going wrong 🤔 ⁣
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Too often we see brands and marketers treat GMV MAX and TikTok ads like Meta or Google ads and that’s the first rookie mistake. TikTok ads are a whole other ballgame and require a LOT of other input and incredible amounts of content. ⁣
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The TikTok ecosystem all works together so if your ads are going wrong, it could be your affiliate strategy and content quality or it could be that your organic content isn’t working for TikTok Shop. You have to get ticks in each area to get ads to perform, which is why we take on full management or affiliates + ads, as they work in partnership and you need to get both right for strong performance.⁣
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If you love seeing the results we achieve or you’re looking to scale up your ad performance this year without breaking the bank, send us a DM 🤝🏼 ⁣
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