02/04/2026
Bringing Narina to life for the 2025/26 Visit Worcestershire Awards.
Rooted in a powerful local connection, the concept draws from how The Chronicles of Narnia by C. S. Lewis was influenced by Worcestershire, particularly the landscapes around Malvern. It’s a story shaped by place, imagination and escapism, making it a poignant lens through which to celebrate the region.
Our illustration approach was built around this idea of place as inspiration. We wove in subtle references to local landmarks from the silhouette of Broadway Tower to the glow of traditional gas lanterns set against the rolling, almost otherworldly white hills reminiscent of the Malverns. These elements weren’t literal, but interpreted through a hand-drawn lens to feel dreamlike and cinematic, echoing the way Lewis transformed real landscapes into something magical.
We developed a hand-drawn, digitally crafted illustration style that became the foundation for a fully animated backdrop, rich in character, detail and movement. The aim was to create something immersive and distinctive, capturing that sense of wonder while elevating the live experience on the night.