Worcester Websites

22/03/2023

HOW I REPURPOSE SOCIAL MEDIA CONTENT
In this video I show you how I repurpose content for social media. I usually upload a video to YouTube then repurpose the content on TikTok Instagram and Facebook. Look in the comment section for a link to my newsletter, resources and free training

22/03/2023

If this video I explain what affiliate marketing is and how it works. Understanding the process of being an affiliate is really important. Affiliates drive traffic to companies via unique affiliate links. I will share a link to some free training in the comments.

20/01/2023

In this video I share my workflow for distributing my content across social media channels including TikTok, Facebook, Instagram and YouTube. I learned how to do this after completing a course last year. Comment below if you would like me to share a link to the course.

06/01/2022

One of the best ways to promote your business, product or service is YouTube, https://worcesterwebsites.co.uk/product/youtube-course/

YouTube course for beginners

In the YouTube for beginners course we will build a new YouTube channel together, I will show you how to optimise your channel and monetise your content.

Start a YouTube channel

Upload a banner
Structure the channel
Add playlists
Optimise your channel
Videos
Planning
Keywords and tags
Video optimisation
Thumbnail creation
YouTube monetisation
Advert types
Skippable adverts
Banner adverts
YouTube policy
Affiliate programs
Setting up an affiliate program
Link in description
Improving click through rate
Email marketing

For more information call 07941581330

The YouTube course will teach you how to start a YouTube channel and start adding videos. I will show you the process that I have used to create a successful channel.

30/12/2021

Google Ads Course starting next week https://worcesterwebsites.co.uk/product/beginners-google-ads-course/

Google Ads Course for beginners

In this course you will learn how to advertise on Google. The google ads course is for beginners and will cover everything you will need to get a google search advert live online.

Set up a Google Ads account
Carry out keyword research
Start a Google Ads campaign
Design an advert
Go live
Google Ads account setup
Campaigns and ad groups setup
Learn about adverts that convert
Click through rate and conversion rate
Profitable keywords
Long-tail keywords

28/12/2021

Top 2 Tips to improve your SEO in 2022 https://worcesterwebsites.co.uk/tips-to-improve-your-seo/

1. COMPETITOR RESEARCH
Choose three of your competitors that are ranking at the top of page one on Google. Work out why they are doing well and work out why they are ranking above you in the search results.

Is their website loading quickly?

Do they have a lot of backlinks to their website?

Are they using a particular profitable keyword throughout the content?

Are pages laid out well including images and videos?

Do they have a good linking structure from one page to another?

The main aim of competitor research is to emulate what they are doing right and improve on what they are doing wrong. If you make your website better than their website you will rank higher, its that simple.

2. https://worcesterwebsites.co.uk/tips-to-improve-your-seo/

20/12/2021

New Beginners WordPress Course https://worcesterwebsites.co.uk/wordpress-course

Learn how to build and maintain a WordPress website in the comfort of your own home. WordPress is a very powerful tool if you have the right knowledge. I will show you how to build your own website using the right themes, plugins, and hosting.

An online course including one to one tuition
Video recordings of the WordPress training sessions
This WordPress course is great for beginners
You will only need a computer and we**am

How to set up WordPress quickly

Introduction to WordPress and the dashboard
How to install and set up a WordPress website
Registering a domain name and buying hosting

Structuring your pages

How to use the WordPress Block Editor
Structuring your pages. How to add WordPress Blocks
How to add headings and format text properly
Create well designed mobile-friendly pages
How to add links to your pages and existing content
Inserting media including images and video content

Content Management

An explanation of WordPress Pages, Posts
Widgets and plugins explained
Adding and compressing images
How to use Categories and add the right tags

Website structure

How to create and arrange menus
How to create a simple blog site
How to create a brochure website for your business

Setting up comments in WordPress

Handle comments in WordPress correctly
Stop spam using plugins
Turn off comments

The best WordPress plugins

The best WordPress plugins to use this year
How to install WordPress plugins on your dashboard
Optimisation plugins explained
Install the Facebook pixel code
Install Google Analytics

What’s included ?

Full video recording of every online one to one session
Electronic copies of all training material

If you would like to enroll on the course you will need a computer with a we**am and then you can join me online to download WordPress and start building your site with my help.😀

https://worcesterwebsites.co.uk/wordpress-course

10/12/2021

I have just updated my price list and included a new package https://worcesterwebsites.co.uk/pricing/

One payment every month will give you everything you will need to grow a successful business website.

All of the website design and development packages that I offer include domain name registration, a WordPress website, unlimited updates to your content, super-fast WordPress hosting, and my full support.

Domain name
Website hosting
WordPress theme
Unlimited pages
Unlimited updates
Fully managed
On-page SEO

£60 per month

09/12/2021

Starting a new business and generating enough leads can be difficult, here are a few tips. https://worcesterwebsites.co.uk/starting-a-new-website/

TIP #1 KEEP IT SIMPLE
One of the main things that I have learned is to keep it simple. You do not need a website with hundreds of pages to generate a lead and make a sale.

Simple one-page websites work really well as long as you have a method of advertising your website and getting people to a single landing page.

Work out how you are going to get prospective customers to your web page. This could be pay per click, business cards, magazine, radio, social media or email list.

TIP #2 BRANDING
If you have a business card or letterhead with a distinctive logo then keep your branding consistent.

Think of your website as an extension of your business card or advert. Try and build on the information you have already shown your prospective customers.

TIP #3 CALL TO ACTION
Always include a call to action at the top of your pages. Make it as easy as possible for your prospective customers to contact you.

Think about what your customers really need, not what you want to give them. Use a call to action to give away some valuable information.

TIP #4 ABOUT PAGE
About pages are very important and often overlooked. Every industry is different and will require a different approach. An image of the owner and team members is a good idea (use positive happy images).

A story about how the company was formed and how it grew is a great idea. Showing your company values and ethics is very powerful.

TIP #5 EMAIL LIST
Remember to start collecting email addresses as soon as your website goes live. Offer a free information PDF and collect as many email addresses as you can.

My top tips if you are building your first business website this year. Don't start until you read this. After making a lot of mistakes over the years these are my top tips.

08/12/2021

Is your website working properly ? I am offering free website audits over the next few weeks. https://worcesterwebsites.co.uk/website-audit-health-check/

I will look at your website and tell you how it can be improved. It may only take a few simple updates to make your site generate more income.

Worcester websites offer web design and search engine optimisation Google adwords and Facebook marke

22/02/2021

Search engine optimisation tips for beginners. If you would like to rank your website on page one of the Google search results try these simple techniques first.

https://worcesterwebsites.co.uk/seo-tips-for-beginners/

Long-term SEO not short-term (have a three-year plan)
Content is king, write great content (this is essential)
Keep visitors on your page as long as possible (lower your bounce rate)
Use social media to drive traffic to each page (The quickest way to rank a page)
Stop building backlinks (an advanced technique that is not for beginners).
Start a blog today and add content slowly (one keyword/topic per page)
Only build fast mobile-friendly websites (mobile-first approach)
Give away valuable content to keep visitors returning (look after your customers)