Social Seahorse

Social Seahorse We’re a social media and digital content consultancy providing training, strategy and mentoring

🎈 Social Seahorse is officially 1 today! 🎈As I set it up when my daughter was also 1, we decided to put on our posh froc...
19/08/2021

🎈 Social Seahorse is officially 1 today! 🎈

As I set it up when my daughter was also 1, we decided to put on our posh frocks and have a little 1 party with a load of balloons to celebrate 🎉

Since launching last year we’ve worked with lots of businesses to help them make their social media better, from large charities and companies like UCAS and UCAS Media to small businesses and startups like Gusto.film and GoFounder.

We’ve produced social media strategies, audits, campaign plans and content planners. We’ve ran social media training workshops, bootcamps, and coaching programmes. We’ve created and facilitated content development workshops (where we’ve helped teams develop content ideas that have gone viral on TikTok). We’ve supported senior leadership teams and business owners to improve their use of LinkedIn. We’ve developed episode outlines and narratives for podcast series. And we’ve done a load more stuff too (all whilst juggling the joys the world has thrown at us including covid, lockdowns and nursery closures.)

We’ve grown from a team of one to two and have been working with the government, Brighton Dome and Future Creators to be able to offer opportunities to young people to help them gain experience and training.

And we’ve joined NatWest Business’s Entrepreneur Accelerator scheme to help take our company to the next level and develop our services so we can support even more businesses with their social media and content marketing. (Watch this space!)

Looking back over the past year, there’s been a lot going on and it hasn’t always been easy, but I’m so glad I took the decision to start Social Seahorse. I’ve loved being able to work with lots of different people and help more businesses improve their social media. And I’m so lucky to have landed enough work to still be so busy doing it a year on.

So just to say thanks really. To everyone out there who’s supported us along the way. To anyone who gave us advice or encouragement, or even just liked one of our posts. And a special thanks to anyone who's hired us, worked with us, or recommended us. We wouldn't be here if it wasn't for you. 😊

As the dust settles on A Level Results Day, we’re proud to say we’ve worked with lots of lovely people at UCAS and UCAS ...
11/08/2021

As the dust settles on A Level Results Day, we’re proud to say we’ve worked with lots of lovely people at UCAS and UCAS Media over this past year to help them improve their social media planning, strategy and content.

Working out what to do with your life when you finish school is a massive thing, and going to uni is a huge move, and what the teams at UCAS and UCAS Media do to support school students, parents, uni students, career changers, education providers - and so many others - is just incredible.

As we’ve recently completed a 3 month LinkedIn coaching and training programme with UCAS Media’s Senior Leadership team, we thought we’d share some of their experiences of working with us. Here’s just one of their kind reviews from the lovely Head of Sales, Rebecca Hopwood. 😊 (More to follow!)

And finally: a huge congrats to anyone who received or supported anyone receiving their results yesterday! 👏 You did it! 👏

1 year ago today was the first day of my new life as a business owner, after I left my job to start Social Seahorse.My l...
03/08/2021

1 year ago today was the first day of my new life as a business owner, after I left my job to start Social Seahorse.

My last team at the lovely Sussex Uni sent me these flowers 💐 (and a bottle of Brighton gin 🍸) to wish me farewell, and I waved goodbye to the corporate lanyards that had proudly hung round my neck for the previous decade.

These lanyards have traveled with me all over the UK. They’ve lived in Glasgow, Manchester, Liverpool, all over London, Newcastle, Brighton - and beyond!

They were with me as I began my career at the BBC and went from being a runner on Sport Relief (buying swim shorts for McFly) to a documentary producer at Radio 1 (interviewing Ed Sheeran) and a Social Media Executive at BBC Three (running social campaigns for shows like Fleabag.)

They’ve been on planes, trains and rescue boats, in army barracks, operating theatres, graduation ceremonies, robotics labs, the Strictly ‘star bar’, the Blackpool Ballroom, the BBC newsroom, castles, clubs, festivals, footballers’ houses, too many studios to mention: Pinewood, Elstree, Television Centre, the list goes on!

They saw me leave London and the BBC to become a Social Media Manager at Sussex University, and start a family by the sea.

They were with me as I moved flats a million times, bought my first house, got a dog, learnt to drive, and had my first child (they weren’t in the hospital).

They were there as I returned from maternity leave, and grappled with the challenges of juggling work and childcare.

And then, 2 months later, they were there when the world was hit with a global pandemic and nurseries closed down, and I learnt the new (and now mind-blowingly challenging) definition of being a ‘full time working mum’. Where full-time childcare (to a just-turned one-year-old), a full-time job, and a side hustle of starting a business all somehow had to be squeezed into the hours of a single day, and sleep seemed no longer an option.

It’s been a year now since I’ve thought about these lanyards. A year since I left my job to start my own social media company. A year since I took a huge risk I didn’t know would pay off (and worried no end about how I would pay my bills and mortgage and childcare costs if it all backfired).

I had no idea what was in store back then or what my business would even really be, but I’m proud to say I’m still doing it one year on. Still helping businesses improve their social media. And still so busy doing it that I’ve had to completely neglect my own social media! (So here’s one little post I’m writing in bed at 11pm to make up for it. 🙃)

Want to know THE MOST IMPORTANT DATE in our calendar this month? *Dramatic pause.*August 19th… 🎉🥳🎂 Social Seahorse’s 1s...
02/08/2021

Want to know THE MOST IMPORTANT DATE in our calendar this month? *Dramatic pause.*

August 19th… 🎉🥳🎂 Social Seahorse’s 1st Birthday! 🎂🥳🎉

We’d like a seahorse-shaped cake to celebrate, please. Or some seahorse-shaped balloons. Or maybe even a real seahorse if that’s legal/possible? (Googles: “Can you keep seahorses as pets?”)

Just kidding! 😜 A comment to wish us a happy birthday would be more than lovely. 🤗

Anyway, we digress.

Want to know some much more relevant dates for your social media content planners this month?

Here you go!

01/07/2021

Not sure what to post on social this month? Here are the key days you don’t want to miss out on! 📅

July is also:
🧺 National Picnic Month
♻️ Plastic Free July
🎣 National Fishing Month
🍦 National Ice Cream Month

And the key awareness weeks in July are:
🏖️ Clean Beaches Week (1-6th)
🍖 National BBQ Week (2-11th)
🧴 National Hygiene Week (5-11th)
🍩 National Doughnut Week (10-18th)

Any dates you’ll be tapping into?

What social platform do you use the most? 🤔With 2.7 billion monthly active users, 65 million business pages, and more th...
30/06/2021

What social platform do you use the most? 🤔

With 2.7 billion monthly active users, 65 million business pages, and more than 6 million advertisers - Facebook is the most used social media platform in the world! Surprised?

But lots of people means lots of posts. And lots of posts means Facebook’s algorithm has to choose more carefully between which ones can be shown in your newsfeed.

This means most people struggle to get the reach and engagement they’d ideally like from Facebook.

So how can you ‘beat the algorithm’ so that more people see, like and comment on your posts?

Here are our 2 top tips:

1) 🛑 🔗 Link out less! 🛑 🔗 Facebook wants to keep you on their platform - not drive you away - so it usually shows posts with links to A LOT less people than posts that don’t contain links.

2) 💬 Encourage engagement! 💬 Especially comments. The more comments your posts get - especially within the first hour - the more people Facebook’s algorithm will show your posts to.

The hierarchy of engagements to get your audience to do to increase your post's reach is as follows:

💬 Comment
🔁 Share
❤️ Reaction (like etc...)
👀 Click / View

🖥️ If you want to beat platform algorithms and increase your reach and engagement, we offer gold-standard social media training and coaching to help. Just drop us a message if you’re interested.

Oh, and happy social media day!

Social media explained via the sweet medium of a donut! 🍩 Or is it a doughnut? 🤔Most tricky hashtag yet.Happy Donut Day ...
04/06/2021

Social media explained via the sweet medium of a donut! 🍩 Or is it a doughnut? 🤔

Most tricky hashtag yet.

Happy Donut Day / Doughnut Day! 😃

Address

Worthing

Website

Alerts

Be the first to know and let us send you an email when Social Seahorse posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Social Seahorse:

Shortcuts

Share

Category