25/09/2020
Some people may think with the rise of digital media that OOH advertising may have lost terrain but this is far from the truth. Nowadays the application of technology has boasted the OOH industry. Let’s take for example the scanning technology of Sodyo.
Sodyo has made all OOH actionable, with the incorporation of a small colorful icon that can be scanned 100 x it’s size. Sodyo’s SDK can be easily integrated to any existing mobile application.
With the incorporation of this technology into your OOH your ads become interactive no matter if it on a billboard, trucks, buss, blimp or banners. Maybe it’s on a Backlit display or a posters either way if you can see it you can scan it.
With Sodyo all your OOH advertising content is actionable, making it a very affordable way to increase brand awareness, increase leads and conversion.
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