24/07/2026
The Jones x Greek e-Commerce Associationreek | As We Go
After relaunching GR.ΕC.A,' s communication strategy, we launched **As We Go**, a new podcast series created to open up honest, relevant and useful conversations around eCommerce, digital business and the people shaping the market.
The idea behind the podcast is simple: the industry is constantly changing — and no one has all the answers in advance.
So we talk as we go.
Through conversations with professionals, experts and members of the ecosystem, **As We Go** explores the decisions, challenges, lessons and shifts that define the way eCommerce evolves in Greece and beyond.
Our work includes the creative concept, naming, content strategy, episode structure, guest narrative and social media communication of the series — building a podcast that feels current, practical and human.
Because growth does not always happen after everything is figured out.
Sometimes, it happens as we go.
The Jones x GR.ΕC.A
As We Go