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Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from CoobX Greece, Advertising/Marketing, Agiou Konstantinou 59, Marousi 151 24, Athens.

CoobX supports business growth by connecting technologies, platforms, expertise, and market knowledge across media, marketing, data, cloud, and AI, helping companies build stronger digital capabilities for what comes next.

29/06/2026

Google Marketing Platform is now even closer! 🎉

Google Marketing Platform is a unified enterprise platform by Google, offering advanced advertising and analytics capabilities for serious players who have outgrown standard advertising tools.

Did you know that Display & Video 360 provides access to premium inventory that simply isn't available in regular Google Ads? Or that Campaign Manager 360 can "stitch together" a user’s journey from watching a video on Smart TV to seeing a banner on social media and finally making a purchase through search?

At CoobX, we have been implementing premium Google solutions for brands for over 10 years. Now, we’ve gathered all that expertise in one place — Greece’s first GMP Hub.

What will you find at the GMP Hub?
🔶 Webinars from certified GMP experts, where you’ll learn about the latest trends and practical strategies.
🔶 Successful case studies of Google Marketing Platform implementation for brands and agencies.
🔶 Step-by-step guides for setting up GMP tools to maximize efficiency in your campaigns.
🔶 Product update reviews, new features, and business insights.

This is a space for marketers, media buyers, and digital agencies who want to:
✅ Work with premium Google products.
✅ Unlock a world of broader advertising and analytics opportunities.
✅ Launch long-awaited Rich Media creatives.
✅ Optimize budgets based on the real value of conversions.

Stay up to date with the latest news and features of the Google Marketing Platform!

🔗 Your guide to the world of premium marketing: https://link.coobx.net/T752nP

10/06/2026

Today, we are opening a new chapter in our company’s journey.

Admixer Advertising is becoming CoobX.

Over the years, the company has evolved far beyond advertising. Today, we operate at the intersection of media, marketing, data, AI, cloud technologies, platforms, and market enablement, helping global technologies become more accessible in emerging markets while enabling businesses to unlock new opportunities for growth.

The new name reflects this evolution and our vision for the future.

“Coob” stands for Core of Business – the place where technology, expert come together.

The “X” represents connection, new opportunities, and the intersection of technologies, markets, and people.

Together, CoobX reflects our role as an independent catalyst for business growth and digital maturity.

While the name is changing, our commitment to partners, clients, and technology platforms remains the same. We will continue working with the same focus on expertise, local support, operational quality, and long-term growth.

We are grateful to everyone who has been part of this journey and continues to move forward with us.

Welcome to CoobX. The core of next.

Read the full announcement: https://bit.ly/4vFmhp6

27/05/2026

B2B Scaling: How TorgStore grew wholesale leads by 2.25x

The TorgStore case, implemented by Admixer Advertising and AdExpert agency, demonstrates how the Custom Bidding tool in DV360 helps find high-quality B2B audiences and effectively engage users who are simultaneously choosing between you and your competitors.

We implemented a Сustom Bidding strategy — distributing value weights across macro and micro conversions for a large B2B distributor of commercial equipment in Kazakhstan that faced the problem of "low-quality scaling" from traditional advertising channels.

Swipe through the carousel to learn:
• What to do when quantitative traffic growth fails to convert into quality conversions?
• In which scenarios do custom bidding strategies outperform standard ones?
• How to find key decision-makers in B2B through DV360?

Find all the details in the slides! ➡️
👉🏼 More insights and cases — on our website: https://bit.ly/4uCMWmr

25/05/2026

In 2026, Demand Gen is no longer just about reach. Today, it’s a powerful performance driver that generates demand even before users start searching for your brand 🔍

In our new article, we cover:
🔸why 68% of Demand Gen conversions come from new users
🔸how YouTube Shorts impacts ROI
🔸why creative drives 49% of campaign effectiveness
🔸Lookalike audiences for scaling demand
🔸how to combine user signals and Google AI to make the algorithm work at full power
🔸which bidding strategies and budgets actually work in 2026

You'll also find inside:
✔ Best practices for creatives
✔ Demand Gen + shopping ads
✔ how to correctly measure Demand Gen's impact on the Full Funnel
✔ practical recommendations for launching and optimizing campaigns in DV360

👉 Read more in the new Admixer Advertising article: https://bit.ly/4dU0TX3

16/04/2026

Admixer Advertising – Official Google Cloud Partner

We integrate the power of Google Cloud into Admixer Advertising services. Now you can go beyond advertising by using AI and cloud infrastructure to drive real business growth.

What we do:
🔸 Infrastructure: We deploy and configure cloud environment tailored to client needs (IaaS).
🔸 Data centralization: We unify data from multiple sources into a single ecosystem for further analysis and modeling.
🔸 Analytics: We build custom real-time KPI dashboards and set up end-to-end analytics.
🔸 Modeling: We develop predictive models to analyze demand and identify trends.
🔸 AI implementation: We accelerate creative production for ad campaigns and optimize product feeds for eCommerce.

Why work with us:
✨ Local billing: Payments in euro with a single invoice for all services.
✨ Flexibility: Payment terms up to 25 days.
✨ Cost control: Budget monitoring and spending limits.
✨ Expertise: Direct access to Google tools and technical support.

Turn data chaos into a clear growth strategy.
👉 https://bit.ly/3QdBezl

17/03/2026

Google BigQuery + Gemini turn analytics into a real-time conversation. Simply ask questions in plain English, and AI delivers instant results.

Why this is a game-changer:
🔺 Speed: Text → SQL → Visualization in seconds.
🔺 Insights: Automated anomaly detection and ML forecasts in one click.
🔺 Control: Full transparency with visible code and secure access via IAM policies.

As an Official Sales Partner Google Marketing Platform, Admixer Advertising helps you build a data architecture that ensures AI delivers precise business insights, not "hallucinations."

🚀 Full technical deep-dive on our blog: https://bit.ly/4spinze

Ready to test it out? Contact us: [email protected]

04/03/2026

In 2026, digital effectiveness is no longer about individual advertising channels. It’s about tracking the entire customer journey 📊

That’s why the combination of Campaign Manager 360 + Display & Video 360 becomes the foundation of modern digital strategy.

CM360 Social Measurement makes the real impact of social touchpoints visible.
Not only clicks, but also view-through conversions.
Including platforms like TikTok.
And how social drives search and conversions 🔍

Demand Gen in DV360, optimized via Floodlight, gives a single source of truth.
Conversions are accurately deduplicated across YouTube, Discover, Gmail, and display 💫
No distortion. No double-counting.

The move of View-Through Conversions into GA changed the rules ⚙️
Algorithms now optimize based on the real impact of impressions — not just clicks.

📖 In the full article — a detailed look at how CM360 and DV360 work together as a single ecosystem for social media tracking, and how to use this to build measurable Demand Gen strategies in 2026.

👉 Worth the read: https://bit.ly/408YbWc

31/12/2025

🎄 Happy New Year! ✨
Wishing you a year full of warmth, inspiration, and exciting opportunities. May each day bring new ideas and remarkable achievements.
Thank you for your trust and partnership — together we keep moving forward and reaching great results. May your new projects bring both joy and a true sense of accomplishment!

With warm regards,
Admixer Advertising.

25/12/2025

Campaign Manager 360: A New Stage of Platform Evolution in 2025

Campaign Manager 360 is entering a new phase of development. Its role within the Google Marketing Platform ecosystem is becoming truly strategic: the platform is transforming from a tracking solution into a full-scale operational hub for campaign management — unifying data, quality control, and analytics.

Key updates coming in 2025 include:
🔸 a redesigned Data Manager for faster and more efficient work with first-party data;
🔸 an improved Default Alerting system;
🔸 global ZIP/Postal Code Targeting;
🔸 Floodlight Categories as a unified measurement standard;
🔸 Anomaly Detection to identify tracking issues;
🔸 simplified logic in Reach reporting.

Together, these innovations make Campaign Manager 360 an even more essential tool for teams aiming for maximum transparency and control across their media operations.

👉 Explore the full breakdown of all updates in the article: https://bit.ly/45jut3x

Admixer Advertising is an official Google Marketing Platform Sales Partner since 2016. It supports partners in adopting the new CM360 capabilities and increasing campaign transparency.

08/12/2025

Display and Video 360: new opportunities for marketers in 2025

DV360 continues its evolution from an inventory buying platform into a full-scale strategic marketing solution. Here are the key capabilities now available to marketers:
📈 Forecasting in Reach Planner for YouTube and RTB
✨ AI-driven workflows that reduce routine tasks and accelerate campaign activation
📺 Cross-device user deduplication now includes Connected TV
👥 Audience Persona for defining and discovering your ideal audience
🎯 Unified frequency across different YouTube ad formats

DV360 is becoming a performance-oriented platform where marketing, data, and sales operate as a single cycle:
from impression → to conversion → to optimisation.
👉 Explore the full overview of DV360’s latest updates in our new article https://bit.ly/3MyoQYJ

Address

Agiou Konstantinou 59, Marousi 151 24
Athens

Website

https://coobx.net/

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