AZF Marketing

14/07/2025

When you're planning for a vacation, it is essential to hand over work efficiently. Begin by notifying colleagues and clients of your absence well in advance, ideally four to six weeks ahead. It is good practice to find a colleague to act as your backup...

02/07/2025

21/03/2024

Although conventional wisdom suggests that companies should look for growth opportunities close to their core businesses and capabilities, the author points out that diversification can be an effective growth strategy, as long as you follow four rules: ...

15/03/2024

How do you get a job these days? The answer often involves networking — it isn’t what you know, it’s who, we’re told. But the type of networking that’s valuable has changed over time. In the 1970s, for example, weak ties were important (your child’s teacher, or the friend of a friend who...

15/03/2024

During the interview process, many organizations will be analyzing whether you're a good match for their teams and the company at large. How do you prepare to show you're a good fit for the organization? Learn about their values: These can usually be fo...

08/03/2024

A conversation with expert mediator William Ury on overcoming your biggest obstacle.

08/03/2024

Technology has undoubtedly ushered in progress in a myriad of ways. But this same force has also led to work environments that inundate people with a relentless stream of emails, meetings, and distractions. A significant volume of research has outlined the problem with this onslaught of information:...

06/03/2024

A successful job interview hinges on a great story. A great story takes the audience on a journey. It has a clear beginning, middle, and end. The “before” version of you was met with a challenge that forced you to learn, grow, and ultimately do somethin...

04/03/2024

If you want to lead a team of engaged, productive, and inspired people -- people who do great work and stick around -- then you need to show them that they're valued. When we feel valued, whether it be in a relationship with a partner, friend, or parent...