Plug Agency

Plug Agency We are marketing and PR specialists by trade — creative problem solvers by nature.
📍Hong Kong
📍Singapore
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Let’s be real - in this sweltering heat and humidity, the last thing anyone wants is a heavy, drying lip pencil melting ...
30/05/2026

Let’s be real - in this sweltering heat and humidity, the last thing anyone wants is a heavy, drying lip pencil melting off by noon.

Enter the new Lip Treat Cream Liner by our friends at Singapore-born ROMI Beauty. 🧡

Available in three beautifully effortless shades (Le Snob, IT Girl, and Anti-Heroine), it is the ultimate low-maintenance alternative for a plush, pillowy pout. Infused with Hyaluronic Acid and Snow Mushroom, the formula glides on flawlessly, staying perfectly smudge-proof and deeply hydrating through the sticky city heat.

At PLUG, we have had the absolute joy of sharing this launch with our media and influencer friends, just in time to rescue their summer beauty routines. It delivers that coveted, blurred-lip look without any of the usual fuss. ✨

Grab yours as they officially land across Sephora Hong Kong starting June 10. Stay chic, stay cool. 💋

Walking onto the open field beside NEX mall in Singapore this past week feels like finding a sudden, unexpected oasis of...
27/05/2026

Walking onto the open field beside NEX mall in Singapore this past week feels like finding a sudden, unexpected oasis of joyous vibrancy in the city. 🪷

As commemorates its Silver Jubilee with their largest "Our Joyous Vesak" festival yet, the space has been transformed into a week-long sanctuary of cultural celebrations, wellness programmes, family activities and community giving, open to all, regardless of background or belief. But, if we’re being completely honest, our absolute favourite moments happened the second the four-legged guests arrived for the animal blessing ceremony. 🐾

Our Singapore team had the absolute joy of guiding our media friends and storytellers through the whole experience. Watching the crowd's reaction during these celebratory ceremonial moments, led by Spiritual Director Singha Rinpoche and the Venerable Sanghas, was incredibly moving. It wasn't just a media moment but a genuine pause for gratitude.

Immersing ourselves in an event that celebrates pure togetherness leaves us feeling deeply grounded and connected to one another. The festival runs at the open field beside NEX mall until 31 May.

There is a specific kind of magic that happens when you pack a bag and leave the real world behind. A few weeks ago, we ...
24/04/2026

There is a specific kind of magic that happens when you pack a bag and leave the real world behind. A few weeks ago, we got to experience exactly that, trading the office for the sun-drenched shores of Koh Samui, which TUMI completely transformed into a vibrant Mediterranean coastal town.

Walking into the Spring 2026 Mediterranean Escape weekend felt like stepping off a plane into the perfect European summer. Imagine the scent of fresh lemons, tables piled high with beautiful ceramics, lush thyme green accents, and a warm ocean breeze. We spent three days soaking in that relaxed, out-of-office spirit alongside an incredible crowd of over 80 guests, including Thai stars Mile, Blue, Dunk, and Becky. It was the kind of trip that immediately makes you want to book the next holiday.

But what really stole the show was how the collection mirrored the surroundings. Creative Director Victor Sanz and the team unveiled a beautifully expressive shift, washing their iconic 19 Degree travel cases and Voyageur totes in radiant yellows, sun-washed terracottas, and vibrant new textures.

It was a weekend of incredible company, beautiful design, and severe wanderlust. We’re still dreaming of the coast. 🍋🌴

The city is finally in full bloom, and Tea WG has captured that seasonal magic with their latest launch. 🌸The Sakura! Sa...
16/04/2026

The city is finally in full bloom, and Tea WG has captured that seasonal magic with their latest launch. 🌸

The Sakura! Sakura! Tea is a total sensory takeover. Part of the iconic Grand Mode Tea Collection, this limited-edition green tea blend is a delicate floral symphony, housed in a vibrant, collectible magenta-pink tin that is as bold as the city itself.

To complete the ritual, the Sakura! Sakura! Tea-Infused Macarons are a literal masterclass in refinement, handcrafted with cherry jam and velvety chocolate ganache. It's the kind of elevated detail that turns a simple afternoon into a celebrated spring tradition.

Take a sip of spring, Hong Kong 🍵

Tea WG Hong Kong SAR

If you were anywhere near AsiaWorld-Expo on March 21st and 22nd, you felt it. That unmistakable hum of pure energy. ⚡️Co...
14/04/2026

If you were anywhere near AsiaWorld-Expo on March 21st and 22nd, you felt it. That unmistakable hum of pure energy. ⚡️

ComplexCon didn’t just come to Hong Kong – it completely electrified the city. The weekend was an absolute masterclass in fun, where global street culture, art, music, and fashion collided in the best way possible. Imagine turning a corner to see Kasing Lung or Kazuki Kuraishi, feeling the crowd surge with excitement for Jennie, or fan-girling over Yeat, Jay Park, and Jeff Staple.

We’re still riding that high. Playing a small part in bringing a cultural milestone of this magnitude to life is exactly why we do what we do. What a weekend for Hong Kong.

Complex 中文

March in Hong Kong is an art lover’s dream, and the pulse of the city this year was absolutely unmatched. We were thrill...
09/04/2026

March in Hong Kong is an art lover’s dream, and the pulse of the city this year was absolutely unmatched.

We were thrilled to be right in the thick of it with Artbridger, bringing incredible global artists to two of the city's most iconic stages: Art Central and Soho House Hong Kong. From the deeply moving works of the late Hussein Madi and the brilliant MENA collective curated by Randa Sadaka, to Li Hongcheng’s commanding solo presentation, the atmosphere was captivating.

It wasn't just about putting art on walls – it was about sparking real human connection through panels, workshops, and shared moments. Between the intimate discussions, the screenings, and the simple joy of bringing people together, it was a pleasure helping share these essential voices with the world.

Art Central Soho House & Co

Who’s ready for an epic Singapore adventure? 🇸🇬 The Singapore Tourism Board (STB) is rolling out the We Don’t Wait for F...
13/03/2026

Who’s ready for an epic Singapore adventure? 🇸🇬 The Singapore Tourism Board (STB) is rolling out the We Don’t Wait for Fun campaign, inviting Hong Kong’s adventure seekers to dive into all the amazing experiences Singapore has to offer! Think heritage meets urban life and nature mingling with nightlife - it's a playground for early-career explorers!

The highlight of the campaign is the launch of STB's first-ever collaboration with ComplexCon, featuring a stunning 3-metre Sneaker Stone Dragon installation and other artworks created by the talented Singaporean artist tobyato. These eye-catching pieces of art offer a fresh take on the iconic Dragon’s Teeth Gate, showcasing Singapore’s vibrant creative scene and buzzing street culture. 🐉✨

Plus, our partnership with ShopBack keeps the excitement rolling online, hooking up Hongkongers with awesome travel deals!

Through immersive storytelling and multi-platform fun, this campaign lights up the Lion City in a whole new way ✈️

VisitSingapore
Tobyato
ShopBack



🇸🇬 ✨ The wait is officially over! Singapore’s most talked-about beauty brand has finally landed in Hong Kong! Meet ROMI ...
11/03/2026

🇸🇬 ✨ The wait is officially over! Singapore’s most talked-about beauty brand has finally landed in Hong Kong! Meet ROMI Beauty: born in Singapore, made in South Korea and now exclusively available at Sephora Hong Kong.

Created by beauty entrepreneurs and style icons Yoyo Cao (Yoyokulala), Arissa Cheo () and Lin Ting, ROMI Beauty’s fresh, streamlined and honest approach to glowing skin delivers beauty that feels as good as it looks.

Meet Our Personal Favourites!
🏆Dream Skin Tint (SPF 50): A multitasking tinted moisturizer that evens, smooths, and brightens with a refined, breathable texture that lasts all day—perfect for the HK humidity!
🏆Lip Treat Oil: A 4-in-1 powerhouse that delivers the hydration of a balm and the high-shine of a gloss.

🏆Serum Mist: Your hydration hero on the go. Perfectly sized for quick refreshes and a "glowing from within" finish.

Find ROMI Beauty in Sephora now:
📍LIVE: Sephora ifc mall & sephora.hk
📍March 16: Sephora K11 MUSEA
📍March 18: Sephora Windsor House

ROMI Beauty Club

PLUG ushered in the Year of the Horse, igniting festive spirit through a successful Heinz Chinese New Year collaboration...
11/03/2026

PLUG ushered in the Year of the Horse, igniting festive spirit through a successful Heinz Chinese New Year collaboration that engaged leading mummy and foodie KOLs across Singapore.

PLUG kicked off the Year of the Horse with heartiness, turning up the festive heat with a successful Heinz Chinese New Year collaboration partnering with top mummy and foodie KOLs across Singapore.

Armed with Heinz Chicken Broth and Lobster Soup, our creators showcased the ultimate reunion dinner hack, crafting rich, flavour-packed dishes without the long simmer. The result? Celebration on every plate.

Photo Credits: &

To celebrate The Ordinary’s latest innovation – Rice-Lipids + Ectoin Microemulsion – PLUG welcomed 53 media, KOLs and fr...
10/03/2026

To celebrate The Ordinary’s latest innovation – Rice-Lipids + Ectoin Microemulsion – PLUG welcomed 53 media, KOLs and friends of the brand for an exclusive event at Dionysus & Loong, Tin Hau’s hidden dim sum gem. Across three sessions, guests joined a calligraphy workshop, met international brand representatives, and enjoyed an intimate dim sum-inspired dining experience.

The event also featured product exploration zones, engaging speeches and photo-worthy moments to introduce Rice-Lipids + Ectoin Microemulsion, an intensely hydrating yet ultra-lightweight moisturiser.

Through immersive, on-brand touchpoints, guests stepped into The Ordinary’s world – discovering firsthand the science, texture and story behind this breakthrough formula.

The Ordinary

Address

Room 1401-1403, 14/F, Chao's Building, 143-145 Bonham Strand East
Sheung Wan

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

Telephone

+85234228127

Website

https://www.instagram.com/plugprasia/, https://www.linkedin.com/company/plug-pr-asia/

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