10/08/2025
It’s a great honor, but also a responsibility to work on projects like this. This festival is special — not just because it’s a jazz festival (after all, what makes a jazz festival special?) — but because through the process, we’ve discovered music we likely wouldn’t have encountered otherwise.
What’s particularly challenging is the sheer amount of content: logos, text, sponsors, and other essential information that all need to be clearly visible on a single program poster.
For us, communication and clarity always come before aesthetics — but it’s the aesthetic that guides you toward the information. One cannot exist without the other.
It’s deeply satisfying to know that, once again, we’ve come very close to achieving that balance.
