17/12/2025
In the last 7 days we’ve generated €6.1k in revenue from €498 in ad spend for a Dublin-based business.
While a lot of businesses and agencies are struggling with the recent Meta updates, this account is still returning 12x, day in, day out.
We’ve had a lot of messages recently asking how we’re getting results like this, so I’ve added some context above on the structure we’re running.
Zooming out, it’s not a short-term spike either.
Over the last 6 months, in the same ad account, we’ve generated €184k from €22k in ad spend using the same approach we use with all MRPH partners.
If you try to outsmart the ad account, you’ll get punished.
If you don’t work with the algorithm properly, you’ll get punished.
We’ve said it before and we’ll say it again: real growth isn’t a hack or fancy system.
It comes down to evergreen fundamentals:
– knowing the customer
– delivering on what’s promised
– building something people actually want
– communicating it clearly and consistently
Where MRPH comes in is making sure all of that is translated correctly inside the ad account day to day, decision by decision, without emotion, without over-tweaking, and without losing the thread.
That’s the work most people don’t see.
And that’s what turns solid businesses into predictable revenue over time.
