Hype Digital

Hype Digital Social Media, Marketing and Digital Marketing Agency

THE EXHIBITION LOOKED BACK.Three women. Nine looks. One room that slowly stopped behaving.A conceptual Schiaparelli camp...
09/09/2026

THE EXHIBITION LOOKED BACK.

Three women. Nine looks. One room that slowly stopped behaving.

A conceptual Schiaparelli campaign directed, curated and edited by HYPE, using AI as the production medium.

Unofficial spec project.
No affiliation with Schiaparelli.

03/09/2026

NOSTOS®️ doesn’t exist.
We thought it should.

A fictional luxury brand, built from nothing.

Strategy. World. Film.

HYPE SPEC.

Or even harder:

There was no brand.
So we built one.

NOSTOS®️

A HYPE spec film.

Your brand already has a position.The question is whether you chose it, or your customers chose it for you.Because if pe...
28/08/2026

Your brand already has a position.

The question is whether you chose it, or your customers chose it for you.

Because if people describe you by what you do, you’re still a category.

“The cheap one.”
“The fancy one.”
“The fast one.”

Positioning starts when one word begins to follow your name around.

So we listen differently.

To the first line of the email.
The words clients repeat.
What they tell you.
What they tell other people.
Why they came back.

Then we find the word you can actually defend and build a voice around it.

Because position decides where you stand.

Voice decides how far it travels.

Find your position. Then give it a voice people can’t ignore.

27/08/2026

Spec. didn’t ask for this but we did it anyway. 👻

25/08/2026

We can’t show you the documentary.

Not yet.

But we can show you where the story begins.

West Cork. Castle Freke. An extraordinary cast of characters and a new flagship spirit with a story far bigger than the bottle.

What followed was one of those rare productions that reminded us exactly why we do this: unforgettable days, brilliant people and a story that deserved to be captured properly.

The full film remains under wraps.

For now, the opening credits will have to do. 🎬

A HYPE PRODUCTION

DIRECTED BY


PRODUCTION AND EDITORIAL SUPPORT
Dave Alton

CREATIVE DEVELOPMENT

co

NARRATION
Stephen Evans-Freke

FEATURING
Dolcie Ross Keogh
Eva Murphy
Kevin Holbrook
Kristina Kupcova
Stephen Evans-Freke

New series: THE CUT. The work we’re proudest of, with the thinking attached. One decision per client, no case study waff...
19/08/2026

New series: THE CUT.

The work we’re proudest of, with the thinking attached.

One decision per client,
no case study waffle,
and no posting schedule: an issue drops whenever the work earns one.

Raven, HIVE, Hoco, Elm Tree, Franciscan Well: issue one.

14/08/2026

A mark is just a shape until something happens to it.

Wax cools.
Fur grows.
Sand goes.
Steel remembers.
Ten materials.

One idea. Made with AI, directed by us.

Mamma Mia Che Semi Fredo🔴⚪️🎾 🐝 🏰 🍸EaaaaasyDevelopment 🤯🛫🐺🐝 🏛️
13/08/2026

Mamma Mia Che Semi Fredo

🔴⚪️

🎾 🐝

🏰 🍸

Eaaaaasy

Development

🤯

🛫

🐺

🐝

🏛️

One product image. A small budget. That was the entire brief.What went back: a wordmark, a five cake range, packaging, a...
11/08/2026

One product image. A small budget. That was the entire brief.

What went back: a wordmark, a five cake range, packaging, a shopfront, and a full launch grid.

None of it needed a bigger shoot. It needed somebody to decide what the brand was before anyone opened a camera.

That decision is the expensive part. Everything after it is ex*****on.

So. What have you got?

07/08/2026

We say no more than we say yes.

Usually because the thing being asked for isn’t the thing that’s needed.

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Cork

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+353861635497

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