AER Marketing

AER Marketing AER Marketing provides practical marketing solutions for individual practitioners, small & medium businesses, organisations & associations.

10/06/2026

These are the accounting & finance terms potential clients are Googling right now. Is your website showing up for them?
Link in bio.

If you're a therapist wondering why new clients aren't finding you consistently, it usually comes down to a few core thi...
24/03/2026

If you're a therapist wondering why new clients aren't finding you consistently, it usually comes down to a few core things. Not complicated things, just key places that, when you show up in them regularly, make a real difference to how visible you are. I've written about all of them on the blog — swipe through for a quick summary, and the link is in my bio if you want the full version.

The sooner you start marketing, the sooner you build a consistent presence that compounds over time. The kind of online ...
29/12/2025

The sooner you start marketing, the sooner you build a consistent presence that compounds over time. The kind of online presence that makes clients find you & choose you over your peers and competitors.
You don't have to manage it all alone, sign up for monthly marketing membership from just €49 per month.
Find out about your options here https://aermarketing.ie/memberships/

With Christmas upon us, people are busy, bombarded and winding down in work. It’s a great time to take some of the last ...
11/12/2025

With Christmas upon us, people are busy, bombarded and winding down in work. It’s a great time to take some of the last month’s marketing tips and make a plan for the new year, so you don’t have to start from scratch after the break. Future you will thank you for it! If it’s all a bit much to take on, send a DM and we can see how I can help you out.

In our final week of Setting the Foundations for 2026 Clients, we’ll talk about Testimonials, Case Studies & Proof. Noth...
09/12/2025

In our final week of Setting the Foundations for 2026 Clients, we’ll talk about Testimonials, Case Studies & Proof. Nothing builds confidence like seeing what others have gained from your services. We’ll focus on how to capture and use proof in your marketing.

When you look for a service provider, what do you trust more? Google Search Results, Local Recommendations, Social Media...
04/12/2025

When you look for a service provider, what do you trust more? Google Search Results, Local Recommendations, Social Media, AI tools like ChatGPT / Copilot?
Are you showing up in all of these places?

This week at AER Marketing we’re focusing on Search Visibility, how your best clients actually find you online. Search i...
02/12/2025

This week at AER Marketing we’re focusing on Search Visibility, how your best clients actually find you online. Search is changing rapidly: Google is evolving and tools like ChatGPT Search and AI Overviews are influencing how people discover services. This week, we’ll look at what really matters today in search and how service providers can stay visible.

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