Yellow Zebra Digital

Yellow Zebra Digital www.YellowZebra.ie a digital agency located in Dublin, Ireland. Specialists in Local Search Marketing, Google AdWords Management and Social Media Strategy.

08/04/2014

We hear it every day. ‘I want to be number one on Google.’ Of course you do. Well, I hate to be the bearer of bad news, but being on the first page of Google is pointless. This alone gets you nothing.

The Google AdWords Quality Score algorithm finally exposed
07/04/2014

The Google AdWords Quality Score algorithm finally exposed

Our source, who we will call April F., explained us that the quality score not only sets the cost per click (the higher the QS is, the lower the CPC), but does a lot more. It determinates if our ads will participate to auctions or fixes the estimate for both first page and premium positions on the t...

Twitter's Vine Introduces Direct Video Messaging as an answer to Facebook's WhatsApp
03/04/2014

Twitter's Vine Introduces Direct Video Messaging as an answer to Facebook's WhatsApp

Vine released a new private messaging feature Thursday. Users can now send video and text messages to one another through the app. Users can record a video message, add text, and send it to those in their Vine network, as well as those in their phone's address book.

Yahoo Reportedly Working On YouTube Competitor
03/04/2014

Yahoo Reportedly Working On YouTube Competitor

It was reported last week that Yahoo is getting into the online video business by courting YouTube stars and networks. The move could mark one of the biggest challenges to YouTube's audience dominance and create serious competition in the online video world.

Facebook algorithm changes run off another client, Eat24
01/04/2014

Facebook algorithm changes run off another client, Eat24

Facebook: we’d love to say “It’s not you, it’s us” but it’s totally you. You’ve changed. A lot.

There's even more you can do with Gmail. Here are some life changing tips!
30/03/2014

There's even more you can do with Gmail. Here are some life changing tips!

The popular email service, which will celebrate its 10th anniversary on April 1, can do more than just send messages. There are shortcuts, customizable options and quick hacks that all users can optimize, as long as they know how to find them.

If you noticed that your Android/Iphone handset isn’t charging as quickly anymore, you could either have a faulty device...
28/03/2014

If you noticed that your Android/Iphone handset isn’t charging as quickly anymore, you could either have a faulty device or apps that mine cryptocurrency in the background.

Security firm Trend Micro recently discovered several apps within Google Play and App Store secretly mining Dogecoin or Litecoin in the background

A big update for  .
27/03/2014

A big update for .

In case anyone doubted Twitter's commitment to photo-sharing — or to becoming more like Facebook — the company added a couple of features Wednesday that made its direction clear. You can now add four photos to a single tweet and for the first time, you can tag up to 10 friends in a Twitter photo

Google has the best shot at making the killer  . Why? Context.
25/03/2014

Google has the best shot at making the killer . Why? Context.

Last week, Google unveiled its vision of the smartwatch, the elusive Next Big Gadget. It takes the form of Android Wear, a new version of the mobile operating system designed specifically for on-the-body devices.

The Industry Needs to Replace Cookies With People
24/03/2014

The Industry Needs to Replace Cookies With People

Measuring online advertising today is like trying to boil a swimming pool with a Bunsen burner. It's hard. It's hard for a number of reasons, but the most difficult one is that measurement today is about cookies, not people. Cookies don't cut it any more.

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