Law Enforcement Observer

29/04/2018

28/03/2017

Loved talking social media & law enforcement today!

13/02/2017

Building your online community should be one of your key objectives if you are trying to build your business or your personal brand. Even if you are not building an online business, your online community is still an important business metric.

I am working on building the online side of my business. While consultancy, training and speaking projects are well established, this year I wanted to concentrate on building passive online revenue streams.

Building your online community should be one of your key objectives if you are trying to build your business or your personal brand. Even if you

12/02/2017

Have you finally gotten a handle on your company’s Facebook, Pinterest, and Instagram accounts? Good: Because it’s time to change. In fact, if there’s one thing that’s certain about social media, it’s that there’s always something new on the horizon.

For 2016, breakout apps are all over the board in terms of capabilities. There are texting apps and video apps, of course, but the biggest deal is creating community in all sorts of spaces and in all sorts of topics.

That last part is important, because social media isn’t confined to just the United States and Europe. The popularity of connectivity is spreading worldwide, with estimates at about two billion users across the globe. Figuring out what they want and how you can engage them is key to long-term viability. Because as much as social media helps people connect on a personal level, it also lets them connect with who you are and what you provide.

Want to learn more? Check out this infographic on the changes forecast for 2016 from Salesforce.

Have you finally gotten a handle on your company’s Facebook, Pinterest, and Instagram accounts? Good: Because it’s time to change. In fact, if there’s one

11/02/2017

Are you interested in creating the perfect press release? Do you want to learn from the best? If so, watch my FREE webinar.

In it I share my top tips and tricks to ensure each press release you write will generate the media attention it deserves.

Are you interested in creating the perfect press release? Do you want to learn from the best? If so, join our FREE webinar on Big Marker. Joanne Sweeney-Burke will be giving you her best tips on tricks on ensuring each press release you write will gather the attention it deserves.

10/02/2017

Ian is the founder of RazorSocial.com, a multi-award winning blogger, writer and international speaker. But behind all of these accolades, he’s also a guy with his feet firmly on the ground. Down to earth and always open to give you some of his smart advice.

Ian has developed a bespoke method of making money from social media and tracking your success. It’s called PRISM and he explains who it works in my interview with him.

People
Relationships
In-bound Marketing
Subscribers & Social Media
Re-targeting
Measurement

JSB Talks Digital Podcast Episode 3. Joanne Sweeney-Burke Digital Training Institute Podcast

08/02/2017

PR executives, CEOs and CMOs will understand the stress that comes with a PR crisis. However, the stress and crisis is exacerbated when it spills over to social media. Former journalist, PR lecturer and current CEO of Digital Training Institute Joanne Sweeney-Burke will give you a step-by-step practical plan on how to deal with a PR crisis on social media from preventing a social media crisis, to informing staff and stakeholder, handling negativity and preventing the spread of hearsay or rumour. She will also give you invaluable tips to transform a PR crisis on social media into an opportunity.

07/02/2017

I recently bumped into Maria Dillon aka Mrs. Dillon’s Diary at the Into The West Blogger Network 2nd birthday bash. I first met Maria last year when I was speaking at the ITWBN blogging for business seminar.

I’ve followed Maria’s business blog with interest and earlier this month she scooped the Best Fashion & Lifestyle Blog award at the Irish Blogger Association Awards. So with a national blogging award in hand, I decided to interview Maria about how she went from colouring hair to becoming an award-winning blogger.

This week I met Maria Dillon aka Mrs. Dillon’s Diary at the Into The West Blogger Network 2nd birthday bash. I first met Maria last

07/02/2017

How often do you look up social media graphic dimensions or google ‘the best times to post on Facebook?’

I came across this infographic which doubles as a social media cheat sheet designed and produced by Matt Banner, blogger at onblastblog who has previously been featured on Forbes, Entrepreneur and The Huffington Post. It’s a great resource and one you should definitely bookmark.

How often do you look up social media graphic dimensions or google ‘the best times to post on Facebook?’ I came across this infographic which

06/02/2017

Simply Measured has released the 2016 results of their State of Social Marketing survey which always offers valuable insights into the social marketing industry. The 46-page report is quite a read so I decided to read it, analyze it and give you my key takeaways.

Overall, I think the report shows that social marketing has matured and marketers are more inclined to be strategic users rather than social experimenters. The team at Simply Measured interviewed over 350 marketers for the purposes of this study.

Simply Measured has released the 2016 results of their State of Social Marketing survey which always offers valuable insights into the social marketing industry. The 46-page report

05/02/2017

3,000 people attended the recent Social Media Marketing World (SMMW) 2016 event and every attendee will have had their own unique experience. But I thought I’d share my very own social media rollercoaster with you as I’ve had lots of comments and interaction from you on social media hungry for more in-depth insights.

So in this post I will share my top 10 highlights from the world’s biggest (and in my opinion best) social media marketing conference for marketers.

3,000 people attended Social Media Marketing World (SMMW) 2016 and every attendee will have had their own unique experience. But I thought I’d share my

04/02/2017

As a social media marketer the Social Media Examiner Industry Report is one I await with great interest. Michael and his team survey over 3,000 marketers on a range of social media topics to find out what’s hot, what’s not and what’s posing a challenge to social media marketing professionals.

Here's my key takeaways.

Michael Stelzner, Founder and CEO of Social Media Examiner and creator of Social Media Marketing World took to the stage on the morning of Monday