Sport Narrative

Sport Narrative 🤸 Sports Marketing Agency in Ireland
🚀 Content Creators, Videographers, Photographers, Social Media

25/05/2026

Thrilled to share this CEO testimonial from Enda Lynch and our partners at Badminton Ireland.

Working on the AIG VICTOR Irish Open over the last two years has been an incredible journey for Sport Narrative.

Together with Badminton Ireland, our work on the event was recognised at the Federation of Irish Sport Industry Awards 2026, winning Best Use of Communications Platforms.

For us, this campaign proved something we have always believed:

Great reach is not just about the size of your budget. It comes from creativity, speed, trust, and telling the story of the sport in a way people actually want to watch.

Across the campaign, we helped bring the Irish Open to life through athlete-led storytelling, playful formats, real-time event coverage, sponsor-integrated content, and performance reporting that showed the true value of the work.

The result was a campaign that reached and engaged far beyond Badminton Ireland’s existing audience and helped show what is possible when a sport backs creativity.

A huge thank you to Badminton Ireland for trusting us with the story of the Irish Open and for giving us the space to create.

Proud of what we have built together, and excited for what comes next.

IRISH SPORT INDUSTRY AWARDS WINNERS 🏆Best Use of Communications Platform in SportA very special moment for Sport Narrati...
20/05/2026

IRISH SPORT INDUSTRY AWARDS WINNERS 🏆
Best Use of Communications Platform in Sport

A very special moment for Sport Narrative.

Years of hard work, a brilliant partnership with Badminton Ireland, and the support of people who believed in the work have led to this.

Together, we showed what is possible when a rising sport is given the creativity, care, and strategic attention it deserves.

Through the AIG VICTOR Irish Open campaign, we helped bring badminton and athletes to wider audiences, tell stories people wanted to follow, and prove that smart, social-first communication can create real visibility for sport in Ireland.

We are incredibly proud of this one.

Special thanks to Conor Doherty, Enda Lynch and the wider Badminton community, who have placed their trust in us to do our work to the full potential.

We’re very proud to share that Sport Narrative & Badminton Ireland have been shortlisted as finalists at the Federation ...
08/05/2026

We’re very proud to share that Sport Narrative & Badminton Ireland have been shortlisted as finalists at the Federation of Irish Sport Industry Awards 2026 for Best Use of Communications Platform in Sport.

Our submission focused on our work on the AIG VICTOR Irish Open throughout Instagram and Facebook.

The campaign started a month before the first shuttle was served.

In the weeks leading up to the event, we worked on developing a fan-first approach to promotion. We built attention around the tournament through creative formats, player features, event information, and short-form content designed to give people more reason to care before they arrived at the venue or saw the first result online.

Riding the pre-promotion wave, during the tournament, the performance was amplified. The focus shifted to capturing the event as it happened. Match moments, athlete reactions, supporter energy, behind-the-scenes stories, and quick-turnaround reels all helped bring the Irish Open to life across social media.

The aim was simple: make the Irish Open feel as important online as it felt in the arena.

That work helped turn the event into a major digital moment for Irish badminton, reaching new audiences, growing engagement, and giving sponsors more meaningful visibility through content people actually wanted to watch.

This nomination means a lot because it recognises the type of work we care about most: telling the story of sport in a way that is immediate, human, creative, and useful for the organisations behind it.

A huge thank you to Badminton Ireland, Enda Lynch, Conor Doherty for trusting us with such an important event, and to everyone who helped bring the campaign to life.

Sport Narrative – where creativity fuels the sport.

Learn more about this campaign: https://lnkd.in/gEEfebkM

hashtag hashtag hashtag hashtag hashtag hashtag

We’re looking for videographers to join us on upcoming sports projects. 🎥 If you’re comfortable behind the camera, have ...
27/04/2026

We’re looking for videographers to join us on upcoming sports projects. 🎥

If you’re comfortable behind the camera, have a level of editing, and want to get involved in real sports content campaigns, this could be for you.

🔥 We work inside live sport. Fast environments, teamwork, real moments, and content that makes a difference.

This is project-based, with opportunities to grow into longer-term work over time.

✉️ DM us your work and details to get started or REFER A FRIEND who should see this.

08/03/2026

HAPPY INTERNATIONAL WOMEN’S DAY FROM SPORT NARRATIVE ❤️💐

08/03/2026

Behind every great moment in sport, there are incredible women making it happen.

Athletes. Staff. Volunteers. Mammies ❤️

Today we celebrate you. Happy International Women’s Day.

Proud to have played our part in Ireland’s recent Davis Cup tie against Syria 🇮🇪🎾Huge congratulations to everyone involv...
11/02/2026

Proud to have played our part in Ireland’s recent Davis Cup tie against Syria 🇮🇪🎾
Huge congratulations to everyone involved, starting with the athletes. The level of commitment, fight and composure on court made this tie a real spectacle and a joy to cover.

A big well done to our friends at Tennis Ireland for hosting such a strong event. From organisation to atmosphere, everything ran seamlessly and created the perfect stage for the tennis.

This week was also a milestone moment off the court. Tennis Ireland’s Instagram page crossed the 10k follower mark during the tournament, up from 9.4k going in. Under Laura Daly’s leadership, we were able to add momentum to the campaign and help grow both the audience and the visibility of the sport.

That makes Tennis Ireland the second sports NGB to cross 10k followers with our support this year, following Volleyball Ireland, who jumped from 8.5k to an incredible 15k in a single tournament back in January.

Davis Cup itself was a standout. Peter Buldorini delivered one of the most gripping sporting performances we’ve witnessed. Battling through cramp and fatigue, he produced a true display of mind over matter to close out his match, winning not just the point, but the room and everyone watching along on socials.

Finally, a sincere thank you to Laura Daly and Kevin Quinn for trusting us once again to cover the Davis Cup. Two ties now, and we’re grateful for the continued belief.

Thanks as well to the wider staff and volunteers. Genuinely a lovely group of people doing important work behind the scenes. The future of Irish tennis is bright, and it’s a privilege to help tell its story.

Shoutout Roman Uzun and Harvey Chong

🌟 Badminton Ireland and Sport Narrative are pleased to announce their partnership for the AIG VICTOR Irish Open 2025, wi...
23/10/2025

🌟 Badminton Ireland and Sport Narrative are pleased to announce their partnership for the AIG VICTOR Irish Open 2025, with Sport Narrative returning as the event’s Official Social Media Partner.

✅ Following a successful collaboration in 2024, which saw record audience engagement and strong digital reach, both teams look forward to building on that foundation once again. Read more on sportnarrative.com

🎯 Together, we’ll deliver a social media content campaign that promotes the athletes and the tournament — followed by live event coverage that provides high-quality updates at speed, capturing the competition and the people behind it.

🤝 Massive thank you to Enda Lynch and Conor Doherty for their trust and enabling our work.

The AIG VICTOR Irish Open 2025 takes place November 12–15 at the Sport Ireland National Indoor Arena. See you there!










☀️What better way to spend a sunny weekend other than beach volleyball?...or rather filming beach volleyball 📸Absolutely...
14/07/2025

☀️What better way to spend a sunny weekend other than beach volleyball?...or rather filming beach volleyball 📸

Absolutely fantastic what these players can do in the blazing sun🔥

Our crew topped up on suncream and went out there to capture the absolute feats that these players put out⚡

Congratulations to everyone, and if you like the photos drop us a follow or a DM 💌

Safe to say this VLY Nations Cup will stay in our hearts forever❤️People from many nations played and cheered for their ...
16/04/2025

Safe to say this VLY Nations Cup will stay in our hearts forever❤️

People from many nations played and cheered for their teams. Sharing love, culture and unmatched vibes from around the 🌐

We hope to see this tournament come back in the following years✨

14/03/2025

Creatives wanted. Shoot. Edit. Travel. Get paid.🎥 To show interest or check links in bio.

[Reupload]

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