30/11/2022
We do love a rant about sales funnels around here 😂👏
Have you ever been approached by a sales representative in a shopping centre or cold called to your front door? 🫡
It’s uncomfortable isn’t it?
You can’t wait for them to stop talking so you can just go get your bag of pasta and go home, or back down and watch the World Cup match ⚽️
This is exactly what it feels like for users who don’t know your product.
You feed them spammy pop ups on their first visit to your website or your copy for top of the funnels ads reads “limited time offer, buy now” 🚨🚨
It’s just weird.
Build your ad strategy around the stage of the funnel the that the user is at.
I guarantee you that you’ll be rewarded for it 🫡
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