09/05/2022
To successfully sell products online & increase conversion rates, avoid hard selling your products, and instead focus on the consumer value & occasion of use🗒
Frame the event that your product is useful for, and how it can help the consumer achieve their end goal. As marketing guru Theodore Levitt famously put it, “People don’t want a quarter-inch drill, they want a quarter-inch hole.” What really matters are the benefits the product provides.
Swipe for an example of work I created for a client📲