27/11/2025
We recently completed the brand identity and corporate guidelines for Shelley Interiors, a considered evolution of a name with a strong legacy. Shelley Interiors are a Kildare based interiors company specialising in bespoke cabinetry and commercial interior solutions. With more than 20 years of experience, they have built a reputation for meticulous craft, intelligent detailing, and projects that stand the test of time.
https://www.graphedia.ie/website-design-kildare-wexford-portfolio/shelly-interiors-branding/
Working alongside Keith and the team was a genuinely enjoyable process. Their openness, commitment to quality, and trust in our approach allowed us to reframe the brand with clarity and intention. Shifting away from a logo that has represented a business for years is never simple. It requires confidence in the future and respect for what has come before. This project carried both.
The resulting identity is a decisive step forward. The name now leads the composition with greater presence, while the original leaf reference has been reinterpreted into a cleaner, more architectural graphic element. It maintains recognition, but with a sharper, more contemporary voice.
Below, you’ll see selected before and after imagery, along with a preview from the corporate brand guidelines created to support consistent application across all touchpoints.
We’re grateful to Shelley Interiors for the opportunity, and for the following testimonial:
“I was recently lucky enough to receive help from Niall and all the team at Graphedia. Our company logo and branding guidelines needed a fresh uplift to ensure we stand out. This was quite an overwhelming task for me at first, as I didn’t really know what I wanted, needed, or even what to expect.
From our very first phone call to our last and everything in between, Niall was patient, kind, and very helpful. He is truly a pleasure to work with and always had a positive happy attitude, which made the process very easy for me in the end. I truly felt at ease when I saw the pride Graphedia has for their work and I was quite relaxed in knowing Niall also wanted the design to be perfect.
So to Niall and team, I am extremely grateful and could not recommend the Graphedia team enough.
Thank you.”