Israel365 Media Network

02/04/2023

We recently implemented GiveCloud's AI platform on a client’s campaign, and the results have been nothing short of fantastic. This innovative platform is equipped with features like upselling, customized recurring options, and AI-powered donor recognition.

Don't settle for the status quo in online fundraising. Take the leap and speak to us about how we can achieve unprecedented growth for your non-profit.

27/03/2023

As the world changes, so must we.

At Israel365Media, we don't let these challenges stand in the way of our fundraising success. Instead, we take a proactive approach and are committed to finding the best possible solutions to help our non-profit clients surpass their fundraising goals.

30/05/2022

Today's Israel365 Media Network Marketing Tip: Know what your customers are thinking with AI:

Use AI tools to analyze your copy to optimize headlines, and subject lines for maximum conversion. Tools like Sharethrough Headline Analyzer, Grammarly, Hemingway, and Jasper can help you take your engagement to the next level!

30/05/2022

Meet our Creative Executive, Mordi Levi!

12/04/2022

Focus on them - not on you.

When you create any marketing efforts, try to view things from the customer's perspective.

Not all great ideas that you may have will make your customer feel they want to buy your products.

All the efforts on the end of the marketer have to be considered together with the customer's experience.

27/01/2022

A/B testing, also known as split testing, compares two versions of a webpage to see which one performs better.

By constantly running tests and making changes based on the results, you can optimize your website for conversions. It’s an integral part of any successful marketing strategy.

A/B testing doesn’t stop at your web pages, though. You should be using it in every aspect of your business – from the copy in email campaigns to social media posts.

If you aren’t already doing so, now is the time to start! The sooner you begin optimizing your marketing material for conversions, the more money you will make online.

If you’d like to start optimizing your marketing material with A/B testing, reach out to Israel365 Media, and we’ll help you take your business to the next level!

18/01/2022

You can't just post on social media and expect your campaigns to take off. You need a plan for what happens next.

If you want to take your business to the next level, you need to think about your customers' next step.

For example, when you post on social media, launch an ad campaign, send an email or create a new product - what's the next action you want them to take? Then you need to build that into your marketing strategy.

It may seem like common sense, but it’s not always easy in practice because we get caught up in our day-to-day tasks and forget how to make our customers' lives easier by building these actions into our strategies from the beginning.

By ensuring every aspect of your marketing plan has a "next step," you'll be able to follow up with your customers at key moments throughout their journey, making them feel valued and appreciated every step of the way!

06/01/2022

Do you know your customers?

If you don’t, it can be hard to find the right marketing message to truly connect with them.

We recommend creating a customer avatar – an imaginary person who represents the people most likely to donate to your cause or buy your product or service.

It will help you understand what motivates them, how they think about their problems and the language they use.

You can then use this information in all of your marketing efforts so that every message resonates with them on a personal level.

By understanding exactly who your customers are, you'll create better marketing content, converting more leads into sales!

28/12/2021

We believe that influencers are essential to any well-strategized campaign. By using influencers from our network, such as Jamie Geller, Erik Stakelback, Dennis Prager, Michael Oren, Eric Metaxas, and Rabbi Tuly Weisz, we've seen an over 3x return on investment in less than one month. In the short term, influencers allow you to bring your campaigns to the next level, and long term, they help build a lasting impact on brand identity.

To use influencers in your next campaign, get in touch with us today!

01/12/2021

Three Ways to Master Email Marketing with iOS 15:

The new update to iOS brings with it the need to rethink email campaigns. Find out how to keep up here:

In Apple’s latest iOS update, iOS 15, Apple has blocked marketers from accessing information about email open rates. This basically means that it’s no longer possible to see whether your target audience on iOS opened your emails. This makes it nearly impossible to tell if your campaign is succes...

28/11/2021

1 + 1 = 3: The Secret to a Winning Email Campaign Strategy

Are you optimizing your email marketing strategies? Read more about how to get maximum engagement from your email blasts:

In the world of digital marketing, there’s a concept of 1 + 1 = 3, which means that your marketing results are more valuable than the sum of its parts. Conventional knowledge would have us believe that in a series of email campaigns, the first one would boast the highest ROI with the second in [.....

25/07/2021

When it comes to email marketing, we are moving into a text-first world.

Your customers want to communicate with your brand the same way they communicate with anyone else.

Want to learn more about this? Read more: https://www.israel365media.com/why-your-customers-are-not-opening-your-emails/?fbclid=IwAR19Xx4dORBdyoUqCBkgNkmTL1XGCvLSGsvf2kV0GR7PezOGApU4pW7JpAM